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JUMISO Niacinamide 20 Serum

JUMISO Niacinamide 20 Serum

Calm Haven Beauty Choice47 sold in the past 30 days
Regular price £13.47 GBP
Regular price Sale price £13.47 GBP
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Size

Product details

Brand
JUMISO
Size
40ml
Scent
Fragrance-free formula
Skin type
All, incl. oily & reactive
Item form
Liquid
Texture & finish
Light; absorbs quickly, no stickiness or residue
Product benefits
Fades dark spots, evens skin tone and refines enlarged pores
Active ingredients
Niacinamide 20%, tranexamic acid, glutathione, hexylresorcinol
Special ingredients
Triple centella complex (asiaticoside, madecassic acid, asiatic acid), allantoin, hyaluronic acid complex
When to use
AM & PM, followed by moisturiser; SPF every morning
Free from
Fragrance Free, Drying Alcohol Free, Silicone Free, Essential Oil Free
Claims
Vegan, Cruelty Free, pH Balanced, Non-Comedogenic, Reef Safe, SCPN Notified, CPNP Notified
Made in
Made in Korea

About this item

  • 20% niacinamide strength: one of the strongest concentrations in K-beauty, fading dark spots and refining enlarged pores.
  • Four-angle brightening: tranexamic acid, glutathione and hexylresorcinol tackle discolouration from different directions.
  • Calming centella base: asiaticoside, madecassic acid and asiatic acid soothe skin so it tolerates the high strength.
  • Three-weight hydration: hyaluronic acid in three molecular weights draws moisture into different skin depths.
  • Balanced for daily use: fragrance-free, alcohol-free, non-comedogenic and pH balanced; follow with moisturiser and morning SPF.
£13.47(£33.68/100ml)
In stock
Return within 61 days of receipt — hassle-free refund Returnable within 61 days of receiptItem can be returned in its original condition for a full refund within 61 days of receipt.Read full return policy
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View full details
  • Vegan
  • Cruelty Free
  • Fragrance Free
  • Drying Alcohol Free
  • Silicone Free
  • Essential Oil Free
  • pH Balanced
  • Non-Comedogenic
  • Reef Safe
  • Made in Korea
  • SCPN Notified
  • CPNP Notified

Description

The JUMISO Niacinamide 20 Serum delivers niacinamide at 20%. That is one of the strongest concentrations in K-beauty. Dark spots, uneven skin tone, and enlarged pores are the focus. This serum targets all three without overwhelming your skin. The formula combines niacinamide with Tranexamic Acid and Glutathione. Together they fade discolouration from multiple angles. Hexylresorcinol blocks the enzyme that triggers melanin production. A Triple Centella Complex keeps reactive and sensitive skin comfortable throughout. Hyaluronic Acid draws moisture in at every layer. The texture is light and absorbs quickly without stickiness or residue. It is fragrance-free, alcohol-free, vegan, and cruelty-free. It will not block pores. Apply morning and evening, always followed by a moisturiser. Add SPF every morning to protect your progress.

What This Serum Does for Your Skin

The JUMISO Niacinamide 20 Serum is built for a clearer, more even complexion. Niacinamide at 20% slows melanin production so dark spots fade over time. It tightens the look of enlarged pores by reducing excess sebum. Oil production settles, making this serum well-suited to oily and combination skin.

Niacinamide is a form of vitamin B3. At high concentration, it strengthens the skin barrier. The barrier is the protective layer that holds moisture in and keeps irritants out. A stronger barrier means skin looks calmer and feels more comfortable day to day. For reactive skin, that underlying support matters just as much as the brightening effect.

This serum works across multiple concerns at once. Dark spots, pore size, oil control, and skin tone all respond to consistent niacinamide use. The formula does this quietly and reliably, without any spectacle. Give it time and the results come through.

The Key Ingredients Inside

Niacinamide leads at 20%, fading dark spots and visibly refining pores. Tranexamic Acid inhibits melanin transfer, which helps discolouration fade at a deeper level. Glutathione is a naturally occurring antioxidant. It adds pigment control while shielding skin cells from oxidative stress caused by pollution and daily UV exposure.

Hexylresorcinol blocks tyrosinase, the enzyme that starts melanin production. These four actives approach hyperpigmentation from different angles for more visible results. No single ingredient carries the formula. Each one works on a different part of the same problem. Used together, they go further than any one of them could alone.

A Triple Centella Complex provides the calming foundation. It contains Asiaticoside, Madecassic Acid, and Asiatic Acid from the Centella asiatica plant. These compounds soothe skin and help it tolerate the high niacinamide concentration. Allantoin adds further comfort for sensitive and reactive skin types.

A three-weight Hyaluronic Acid Complex completes the formula. It contains Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, and Sodium Hyaluronate. Each molecular weight draws moisture into the skin at a different depth. This keeps the serum hydrating and comfortable as the actives work.

How Your Skin Responds Over Time

High-concentration niacinamide does not work overnight. In the first week or two, skin typically feels more balanced. Oil production settles, and the complexion looks more even by the end of each day. The serum dries down quickly, leaving no residue. It layers smoothly under moisturiser and SPF.

From around week four, more visible changes begin for most users. Dark spots become lighter and less defined at the edges. Pores look smaller because less sebum is being produced. Skin tone appears more uniform in natural light. These results build gradually with consistent twice-daily use.

The depth and age of discolouration affect how quickly it fades. Lighter, newer spots respond faster. Older, deeper marks take longer. Consistency matters more than anything else here. Twice daily, every day, gives the actives the time they need to work through your skin's natural renewal cycle.

How to Layer It in Your Routine

Apply this serum after cleansing and toning. Use it before any heavier moisturiser or facial oil. Apply two to three drops. Spread evenly across the face and pat gently into areas with dark spots or visible pores. Do not rub. The formula absorbs in around thirty seconds.

Follow with a moisturiser to lock in hydration. This helps your skin manage the high concentration, especially in the first few weeks. In the morning, finish with a broad-spectrum SPF of at least SPF 30. Brightening actives work against UV-triggered melanin production. Sun protection is not optional here.

In the evening, a richer moisturiser or sleeping pack works well on top. This serum is fragrance-free, alcohol-free, and free of essential oils. It sits comfortably under most products without conflict. Avoid pairing it with strong exfoliating acids or retinol until your skin has adjusted. Start at once daily for the first two weeks, then move to twice daily.

Who This Serum Is For

This serum suits anyone who has tried lower-strength brightening products and wants a stronger result. It works for oily, combination, acne-prone, and sensitive skin types. The Centella complex and Allantoin help sensitive skin tolerate the formula. Introduce it gradually and reactive skin can manage it well.

It is non-comedogenic, so it will not block pores. It is fragrance-free, alcohol-free, vegan, cruelty-free, and reef-safe. These are not just labels. They matter if your skin is prone to irritation or if your current products are already causing problems.

At 20%, this is a working tool with a specific job to do. That job: fading stubborn dark spots, reducing the look of pores, and building a more even tone. It takes several weeks of consistent use. If that is what your skin needs, this serum is the right answer. Add it to your routine and give the formula the time it needs.


Disclaimer: Packaging and product images may be updated by the manufacturer without notice. The item you receive may differ in appearance from the images shown, and colours may vary slightly between screens.

How to Use

Apply two to three drops to clean, toned skin. Pat gently across the face, focusing on areas with dark spots or enlarged pores. Do not rub . patting helps the serum absorb evenly and avoids disturbing any toner underneath. Use morning and evening. In the morning, always finish with a broad-spectrum SPF of at least SPF 30. Brightening actives make sun protection essential . UV exposure triggers the same melanin production you are working to reduce. In the evening, layer a moisturiser or sleeping pack on top. If your skin is new to high-concentration niacinamide, start with once daily for the first two weeks. Then move to twice daily. This gives your skin time to adjust without irritation. Store at room temperature, away from direct sunlight. The 40 ml bottle lasts approximately six to eight weeks with twice-daily use. Pairs well with a gentle low-pH cleanser, a hydrating toner, and a ceramide-based moisturiser.

Ingredients

Ingredients List

Water(Aqua), Niacinamide(20%), Propanediol, Butylene Glycol, Tranexamic Acid, 1,2-Hexanediol, Hydroxyaceto-phenone, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Glycereth-25 PCA Isostearate, Arginine, Ethylhexylglycerin, Glutathione, Gardenia Florida Fruit Extract, Dextrin, Trisodium Ethylenediamine Disuccinate, Glycerin, Zea Mays (Corn) Kernel Extract, Dipropylene Glycol, Hyaluronic Acid, Hydrogenated Lecithin, Hydrolyzed Hyaluronic Acid Sodium Hyaluronate, Polyglyceryl-10 Oleate, Asiaticoside, Hedera Helix (Ivy) Extract, Madecassic Acid, Asiatic Acid, Fructan, Glucose, Paeonia Suffruticosa Root Extract, Portulaca Oleracea Extract, Allantoin, Hexylresorcinol, Artemisia Princeps Leaf Extract, Rhodiola Rosea Root Extract

Key Ingredients

Niacinamide 20%, Tranexamic Acid, Glutathione, Triple Centella Complex (Asiaticoside, Madecassic Acid, Asiatic Acid), Hyaluronic Acid Complex (Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate), Hexylresorcinol, Allantoin

Disclaimer: Ingredients may be updated by the manufacturer without notice. For the most current and accurate list, always refer to the product packaging.

Complete Your Calm Ritual

Better together

Complete Ritual

£46.41 £44.09

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Routine Recommendation

Step 1
HARUHARU WONDER Black Rice Moisture Cleansing Oil

Cleanser

HARUHARU WONDER Black Rice Moisture Cleansing Oil

£13.97

Step 2
NUMBUZIN No.5 Vitamin-Niacinamide Concentrated Pad

Toner

NUMBUZIN No.5 Vitamin-Niacinamide Concentrated Pad

£18.97

Step 3
JUMISO Niacinamide 20 Serum

Serum

JUMISO Niacinamide 20 Serum

£13.47

Step 4
JUMISO Urea 5 Intensive Moisture Cream

Cream

JUMISO Urea 5 Intensive Moisture Cream

£14.47

Step 5
iUNIK Beta-Glucan Barrier Sunscreen SPF50+ PA++++

Sunscreen

iUNIK Beta-Glucan Barrier Sunscreen SPF50+ PA++++

£13.97


20% niacinamide · triple centella · 40 ml

High-strength niacinamide, kept comfortable.

One of K-beauty’s higher niacinamide concentrations — 20%, with glutathione, tranexamic acid and a triple-centella complex — for skin that’s ready to step up its radiant-look routine without losing comfort.

Fragrance-freeAlcohol-freeNon-comedogenic
JUMISO Serum 40ml JUMISO Niacinamide 20 Serum

What does it do?

What you notice, day to day.

A stronger step, formulated to stay kind to the skin.

A brighter, more even-looking tone

At 20%, niacinamide is the serum’s headline ingredient, included for the appearance of a more radiant, even-looking complexion with consistent use.

Steadied for sensitive skin

A triple-centella complex and allantoin cushion the high strength, so reactive skin can build up gradually and comfortably.

Light, non-greasy hydration

A three-weight hyaluronic acid complex keeps the formula hydrating and weightless — it dries down in seconds with no residue.

What's in it?

Maximum strength, minimum fuss.

A high dose of niacinamide, balanced by soothing, hydrating support.

20%

Niacinamide

A high 20% of vitamin B3 — a working concentration for those who have outgrown gentler formulas.

01

Glutathione & tranexamic acid

Antioxidant and tone-support companions, included as ingredients alongside hexylresorcinol.

3x

Hyaluronic acid & centella

Triple-weight hyaluronic acid for hydration; triple centella and allantoin for calm.

JUMISO Niacinamide 20 Serum - experience

How does it feel?

High-strength niacinamide, gentle finish.

A 20% niacinamide serum formulated to feel soothed and comfortable rather than sharp, even at high strength. Fragrance-free, for a smooth, glass-skin finish.

TextureWater-gel
FeelSoothed, comfortable
FinishSmooth, glass-skin look

Choose your JUMISO

Which JUMISO serum fits your goal?

Three JUMISO serums, three jobs — an antioxidant vitamin C step and two strengths of niacinamide.

Compare JUMISO Niacinamide 20 Serum JUMISO Niacinamide 20 SerumYou’re viewing JUMISO All Day Vitamin VC-IP 1.0 Firming Serum JUMISO All Day Vitamin VC-IP 1.0 Firming SerumView product JUMISO Niacinamide 10 Serum JUMISO Niacinamide 10 SerumView product I'M FROM Rice Serum I'M FROM Rice SerumView product MARY & MAY Hyaluronics Serum MARY & MAY Hyaluronics SerumView product ROUND LAB Vita Niacinamide Dark Spot Serum ROUND LAB Vita Niacinamide Dark Spot SerumView product
Best forExperienced skin ready for high-strength niacinamideDull, tired-looking skin wanting a gentle vitamin C glowSkin wanting a smoother, glass-skin radiant lookBrightens, evens tone and calms rednessMulti-depth hydration that plumps and supports elasticityBrightened tone, faded dark spots, calmer skin
Formula focus20% niacinamide, glutathione, tranexamic acid, triple centella1.0% VC-IP (stable vitamin C), bakuchiol, ferulic acid, centella oil10% niacinamide, glutathione, triple centella, triple-weight HARice germ ferment extract 73%, niacinamide, hyaluronic acidSodium hyaluronate, sodium hyaluronate crosspolymer, hydrolyzed hyaluronic acidNiacinamide 5%, Triple Vita Activer blend, tranexamic acid
ExperienceLight, quick-absorbing and non-greasyLight milky serum, scentless and non-stingingWatery water-gel that absorbs in secondsLight, silkyLightweight, non-stickyLight, fast-absorbing
Routine roleTargeted step — build up graduallyAntioxidant step — after toner, before moisturiserDaily treatment — morning and eveningAM & PM after toner, 1-2 pumpsAM & PM, at the essence or serum stepAM & PM, after cleansing and before moisturiser

Is it for you?

Made for a considered step up.

This serum suits skin that knows niacinamide and wants a stronger, comfortable version.

  • Skin that’s used gentler niacinamide and wants more
  • Oily or combination-feeling skin after a weightless finish
  • Sensitive skin willing to introduce a high-strength active slowly
  • Morning and evening — sunscreen is essential by day
Dry patches before, calm skin now

i use the jumiso 20% serum right now. … its one of those products where you notice it's absence more than you notice its presence, if that makes sense? i skipped using it for a few days, and i def noticed that i was "not" using it. … despite having had dry patches before, my skin seems to love it.

Years avoiding niacinamide after being burned before

So for years I have avoided plenty products with niacinamide in it because a lot of people said its too irritating especially at higher quantities and only 3-5 % is needed. … I was scared to use it at first cause its 20 % but I must say that it hasn't irritated my skin at all. I have super sensitive acne prone oily dehydrated skin … I used to use the ordinary 10% niacinamide and it burned my face but I can use the jumiso version fine?

Higher-percentage niacinamide isn't automatically harsher on skin — how it's formulated (dispersion, stability, delivery) affects comfort as much as the percentage itself; patch-testing any new strength is still the sensible move for reactive skin.

Start slow, then daily — and let a radiant look build at its own pace.

JUMISO Niacinamide 20 Serum £13.47