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ANUA Birch 70 Moisture Boosting Serum

ANUA Birch 70 Moisture Boosting Serum

Regular price £21.47 GBP
Regular price £21.45 GBP Sale price £21.47 GBP
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Product details

Brand
ANUA
Size
30ml
Scent
Fragrance-free formula
Skin type
All, esp. dry & sensitive
Item form
Liquid
Texture & finish
Light, cool texture; sinks in fast without stickiness
Product benefits
Deep hydration for up to 72 hours with a calmer look
Active ingredients
Japanese white birch water 70%, Hyaluronic acid complex, ABC complex (allantoin, betaine, cucumber), Panthenol
Special ingredients
Trehalose, licorice root extract, malachite extract
When to use
AM & PM on damp skin; follow with moisturiser within about 90 seconds
Free from
Fragrance Free, Drying Alcohol Free, Silicone Free, Paraben Free, Sulfate Free
Claims
Vegan, Cruelty Free, SCPN Notified, CPNP Notified
Made in
Made in Korea

About this item

  • 70% white birch water: mineral-rich hydration that works like skin's own moisture system.
  • Layered hyaluronic acids: reach different skin depths so skin stays plump and soft for up to 72 hours.
  • Soothing ABC complex: allantoin, betaine and cucumber extract calm on contact and reduce the look of redness.
  • Skin-matching pH 5.5-6.5: works with your skin and helps strengthen its natural barrier.
  • Vegan and fragrance-free: Leaping Bunny cruelty-free, with no parabens, sulfates or silicones.
£21.47(£71.57/100ml)

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  • Vegan
  • Cruelty Free
  • Fragrance Free
  • Drying Alcohol Free
  • Silicone Free
  • Paraben Free
  • Sulfate Free
  • Made in Korea
  • SCPN Notified
  • CPNP Notified

Description

ANUA Birch 70 Moisture Boosting Serum brings deep hydration to thirsty skin through its signature blend of 70% Japanese White Birch Water. This gentle serum helps create a protective moisture barrier while keeping your skin's natural balance in check. With a mix of 10 different hyaluronic acids and soothing ingredients like cucumber extract, this light formula works for all skin types - especially if your skin feels tight, dry, or needs extra care. Free from fragrances, parabens, and other harsh ingredients, this serum gives your skin just what it needs without the extras it doesn't.

Nature's Moisture in Every Drop

The heart of this serum is Japanese White Birch Water, making up 70% of what's inside the bottle. This natural ingredient works like your skin's own moisture system, helping it hold onto hydration throughout the day. The birch water brings minerals and good-for-skin nutrients that sink in fast without feeling sticky or heavy.

What makes this serum special is how it works on many levels. The 10 types of hyaluronic acid reach different layers of your skin, not just the surface. This means your skin stays plump and soft for longer - up to 72 hours based on what users share. The light texture feels cool and fresh, perfect for all times of year.

Gentle Care for Sensitive Skin

When your skin feels red or upset, the ABC Complex in this serum helps calm things down. This blend of allantoin, betaine, and cucumber extract soothes on contact and helps reduce the look of redness. In fact, more than half of users saw less redness after using this serum.

The formula has a pH between 5.5-6.5, which matches your skin's natural level. This means it works with your skin, not against it. It's also:

  • Free from fragrances that can bother sensitive skin
  • Made without parabens, sulfates, or silicones
  • Cruelty-free with Leaping Bunny certification
  • Vegan-friendly with no animal-derived ingredients

Balancing Act for All Skin Types

Whether your skin feels oily in some spots and dry in others, or changes with the seasons, this serum helps bring things back to balance. It works to control shine while also making sure dry areas get enough moisture. The lightweight feel (just about 1 gram per cubic centimeter) means it won't weigh down oily skin but still helps dry skin feel better.

Users with combination skin love how it doesn't make their T-zone shinier while still helping dry cheeks feel soft. The serum also helps strengthen your skin's natural barrier, which means it can better protect itself from daily stress like weather changes, indoor heating, or air conditioning. This makes it great for year-round use.

Simple Steps for Best Results

Adding this serum to your routine is easy. Here's how to get the most from each drop:

  • Apply to clean, slightly damp skin after washing your face
  • Use 3-5 drops - a little goes a long way
  • Gently press the serum into your skin instead of rubbing
  • Follow with your moisturizer within about 90 seconds to lock in benefits

For extra dry skin, you can layer the serum a few times (known as the 7-Skin Method). Just apply a thin layer, let it sink in for a few seconds, and repeat up to three times before moving on to your moisturizer. In summer, one layer is usually enough, while winter might call for more.

What Makes This Serum Special

The ANUA Birch 70 Moisture Boosting Serum stands out from other hydrating products because of its thoughtful blend of ingredients. The panthenol (vitamin B5) works alongside hyaluronic acid to help your skin hold onto moisture while also calming any irritation. This team approach means your skin gets both immediate and lasting benefits.

The airless pump bottle helps keep the good stuff fresh and potent by protecting it from air and light. This means the last drop works just as well as the first. The 30ml size typically lasts 6-8 weeks with twice-daily use, making it good value despite its smaller size. With 4.8 out of 5 stars from over 2,300 reviews, it's clear that people love how this serum makes their skin feel - soft, balanced, and comfortable.

Ready to give your skin the gift of deep, lasting hydration? Add the ANUA Birch 70 Moisture Boosting Serum to your cart today and feel the difference that balanced, happy skin brings. Your skin deserves this moment of calm - and you deserve to feel good in the skin you're in.


Disclaimer: Packaging and product images may be updated by the manufacturer without notice. The item you receive may differ in appearance from the images shown, and colours may vary slightly between screens.

How to Use

Apply 3-5 drops of the product onto damp skin after toner, gently press and pat instead of rubbing for optimal absorption. Follow with your moisturizer within 90 seconds to lock in hydration. For intense dryness, use the 7-Skin Method by applying three layers for added moisture barrier support. Store the product below 25°C (77°F) and avoid direct sunlight to prevent photodegradation. The serum is designed for daily use; a 30ml bottle typically lasts 6-8 weeks with twice daily application. It is suitable for sensitive, combination, and dehydrated skin types, especially during transitional seasons. Avoid using on extremely dry skin without occlusive follow-up. Keep the container sealed after opening for up to 6 months, and ensure the product remains unopened for up to 24 months. Proper storage and routine use maximize benefits such as long-term hydration, skin barrier repair, and reduced redness and dullness.

Ingredients

Ingredients List

Betula Platyphylla Japonica Juice 70%, Water, Butylene Glycol, Dipropylene Glycol, Glycerin, Diglycerin, 1,2-Hexanediol, Trehalose, Hydroxyacetophenone, Carbomer, Caprylyl Glycol, Ethylhexylglycerin, Tromethamine, Sodium Phytate, Allantoin, Betaine, Cucumis Sativus (Cucumber) Fruit Extract, Glyceryl Acrylate/Acrylic Acid Copolymer, Dextrin, Gardenia Florida Fruit Extract, Ulmus Davidiana Root Extract, Pueraria Lobata Root Extract, Pinus Palustris Leaf Extract, Panthenol, Oenothera Biennis (Evening Primrose) Flower Extract, Gluconolactone, Biosaccharide Gum-1, Dipotassium Glycyrrhizate, Malachite Extract, Sodium Hyaluronate, Tocopherol, Hydroxypropyltrimonium Hyaluronate, Sodium Acetylated Hyaluronate, Hydrolyzed Hyaluronic Acid, Hyaluronic Acid, Sodium Hyaluronate Crosspolymer, Hydrolyzed Sodium Hyaluronate, Potassium Hyaluronate

Key Ingredients

Japanese White Birch Water, 10-Hyaluronic Acid Complex, ABC Complex, Panthenol (B5)

Disclaimer: Ingredients may be updated by the manufacturer without notice. For the most current and accurate list, always refer to the product packaging.