{"title":"Brightening K-Beauty with Rice","description":"\u003ch1\u003eBrightening K-Beauty with Rice\u003c\/h1\u003e\r\n\u003cp\u003eBrightening K-Beauty with Rice pairs this traditional Korean grain with gentle daily radiance care.\u003c\/p\u003e\n\u003cp\u003eRice extract softens and evens tone alongside brightening formulas. Your skin gets quiet radiance with every step.\u003c\/p\u003e\n\u003cp\u003eBrightening K-Beauty with Rice keeps your routine simple and your skin looking fresh and clear.\u003c\/p\u003e\r\n\u003cp\u003e..\u003c\/p\u003e\r\n\u003carticle\u003e\r\n\u003carticle\u003e\r\n\u003cp\u003eRice adds a lightweight layer to any brightening routine. Brightening K-Beauty with Rice pairs this ingredient with Korean brightening formulas for steady, visible results over time. Below, explore how it works, what it does, and where it fits.\u003c\/p\u003e\r\n\u003ch2\u003eKey Ingredients for a Velvety Glow\u003c\/h2\u003e\r\n\u003cp\u003eKorean brightening formulas lean on ingredients with a long history of visible results. Niacinamide helps even out tone and brings a velvety radiance to the skin. Vitamin C adds cooling nourishment that supports the brightening process. Together, they nourish the complexion without harsh or drying side effects.\u003c\/p\u003e\r\n\u003ch3\u003eHow Niacinamide Supports Your Glow\u003c\/h3\u003e\r\n\u003cp\u003eNiacinamide works by helping the skin shed dull, tired cells more evenly. It pairs well with rice for a layered brightening effect. Korean formulas often combine these in brightening textures that absorb quickly and leave the skin feeling cooling and fresh. Use them morning and evening for the best results.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eNiacinamide for even, clear tone\u003c\/li\u003e\r\n\u003cli\u003eVitamin C for velvety nourishment\u003c\/li\u003e\r\n\u003cli\u003eBrightening textures that absorb fast\u003c\/li\u003e\r\n\u003cli\u003eLayered steps for steady, visible radiance\u003c\/li\u003e\r\n\u003cli\u003eSafe for daily use in your routine\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch2\u003eA Gentle Path to Radiance\u003c\/h2\u003e\r\n\u003cp\u003eBrightening products can feel like a risk for rice. Many formulas rely on strong actives that leave the complexion feeling tight or irritated. Korean brightening takes a different approach. Gentle ingredients like niacinamide and vitamin C work on tone without stripping the skin.\u003c\/p\u003e\r\n\u003cp\u003eThe key is to moisturise while you brighten. Nourishing serums layer well with hydrating steps so your skin never feels dry or stressed. Over four to eight weeks, dark spots fade and your tone becomes more even. The glow builds slowly and stays put.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eGentle formulas that respect rice\u003c\/li\u003e\r\n\u003cli\u003eNiacinamide to brighten tone steadily\u003c\/li\u003e\r\n\u003cli\u003eNourishing textures for daily comfort\u003c\/li\u003e\r\n\u003cli\u003eSteady results over weeks of regular use\u003c\/li\u003e\r\n\u003cli\u003eNo harsh steps or stripping ingredients\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch2\u003eTextures That Comfort and Brighten\u003c\/h2\u003e\r\n\u003cp\u003eRice extract gives these brightening formulas their signature milky, silken texture that smooths across the skin. They have a balancing, soothing finish that sits well under makeup and sunscreen. Rice-based textures tend to feel silky on the skin. Vitamin C options often feel light and watery, absorbing in seconds.\u003c\/p\u003e\r\n\u003cp\u003eEach texture leaves a silky glow that lasts through the day. No sticky or heavy residue, no greasy feeling after you apply. Korean formulas are made to feel good on the skin from the first moment. The right texture makes your brightening step something to look forward to.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eBalancing finishes for daily wear\u003c\/li\u003e\r\n\u003cli\u003eSilky, soothing textures from Korean brands\u003c\/li\u003e\r\n\u003cli\u003eNo heavy or sticky residue left behind\u003c\/li\u003e\r\n\u003cli\u003eA silky glow that lasts all day\u003c\/li\u003e\r\n\u003cli\u003eComfortable under sunscreen and makeup\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch2\u003eSimple Steps Toward a Brighter Glow\u003c\/h2\u003e\r\n\u003cp\u003eBrightening works best as a steady daily habit. In the morning, apply serums with niacinamide under your sunscreen. Sun protection is key because it stops new dark spots from forming. In the evening, add toners for deeper brightening while your skin rests and recovers overnight.\u003c\/p\u003e\r\n\u003ch3\u003eConsistency Over Quick Fixes\u003c\/h3\u003e\r\n\u003cp\u003eKeep each step soothing and natural. Your skin responds better to calm, regular care than to sudden changes or harsh products. Results build over four to eight weeks of steady use. Add one new brightening product at a time so your skin can adjust. The glow comes when your routine feels natural and effortless.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eMorning: brighten and balance with SPF\u003c\/li\u003e\r\n\u003cli\u003eEvening: layer soothing steps for recovery\u003c\/li\u003e\r\n\u003cli\u003eSteady daily routine for visible results\u003c\/li\u003e\r\n\u003cli\u003eOne new product at a time for comfort\u003c\/li\u003e\r\n\u003cli\u003eFour to eight weeks for real change\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp\u003eTake a look at the collection above. Your path to brighter, calmer skin starts with one good product and one steady routine.\u003c\/p\u003e\r\n\u003c\/article\u003e\r\n\u003c\/article\u003e\r\n\u003cp\u003e...\u003c\/p\u003e\r\n\u003cp\u003e....\u003c\/p\u003e","products":[{"product_id":"haruharu-wonder-black-rice-bakuchiol-eye-cream","title":"HARUHARU WONDER Black Rice Bakuchiol Eye Cream","description":"\u003cp\u003eHARUHARU WONDER Black Rice Bakuchiol Eye Cream offers gentle care for the delicate skin around your eyes. This soothing formula brings together the power of bakuchiol (a plant-based retinol alternative) and fermented black rice to help brighten dark circles and smooth fine lines. Unlike harsh eye creams that can sting or irritate, this lightweight option absorbs quickly without any sticky feeling. Perfect for all skin types, even sensitive ones, it provides deep moisture while helping firm and even out your skin tone. Add this to your daily routine for eyes that look more awake, refreshed, and cared for – the calm, simple way to support your skin's natural beauty.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eWhat Makes This Eye Cream Special\u003c\/h2\u003e\n\u003cp\u003eThis eye cream stands out because it uses bakuchiol instead of retinol. Bakuchiol works just as well for helping with fine lines, but it's much gentler on your skin. The black rice in this cream isn't just any rice – it's fermented to make all its good stuff even more helpful for your skin.\u003c\/p\u003e\n\u003cp\u003eYour eyes will feel the care right away. The cream feels light, not heavy or greasy. It soaks in fast so you can put on makeup right after if you want to. Best of all, it works for all skin types – dry, oily, mixed, or sensitive. HARUHARU WONDER made sure this cream helps your eyes look brighter and more awake without any harsh stuff that might hurt your skin.\u003c\/p\u003e\n\u003ch2\u003eKey Ingredients That Help Your Skin\u003c\/h2\u003e\n\u003cp\u003eThis eye cream is packed with good things that work together to help your skin look its best. Bakuchiol is a plant-based star that helps smooth fine lines without the redness or peeling that sometimes comes with retinol. Fermented black rice brings loads of antioxidants that help brighten your skin and keep it looking fresh.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBamboo shoot bark extract soothes and protects the delicate eye area\u003c\/li\u003e\n\u003cli\u003eNiacinamide helps even out skin tone and reduce dark circles\u003c\/li\u003e\n\u003cli\u003ePanax ginseng root extract helps wake up tired-looking skin\u003c\/li\u003e\n\u003cli\u003eSodium hyaluronate draws moisture into your skin to keep it plump\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAll these work together to help your eyes look brighter, smoother, and more awake – both right away and over time with daily use.\u003c\/p\u003e\n\u003ch2\u003eHow It Makes Your Eyes Look and Feel Better\u003c\/h2\u003e\n\u003cp\u003eDark circles can make you look tired even when you're not. This eye cream helps fade their look so your eyes appear brighter and more awake. Fine lines around your eyes get smoothed out too, making your whole face look fresher. The cream adds deep moisture that lasts all day without feeling heavy.\u003c\/p\u003e\n\u003cp\u003eYou'll notice right away how soft and smooth the skin around your eyes feels. The cream soaks in quickly, so there's no sticky feeling. Over time, with daily use, those little signs of aging like fine lines and uneven tone start to fade. Your eye area looks firmer and more even in color. The best part? It does all this without any harsh effects that might bother sensitive skin.\u003c\/p\u003e\n\u003ch2\u003eHow to Add This Eye Cream to Your Routine\u003c\/h2\u003e\n\u003cp\u003eUsing this eye cream is simple. After you wash your face and pat it dry, take a tiny bit – about the size of a rice grain – on your ring finger. Your ring finger is perfect because it's gentle and won't pull on the thin skin around your eyes.\u003c\/p\u003e\n\u003cp\u003eLightly tap the cream under your eyes and on your eyelids. Don't rub or pull – just tap until it soaks in. You can use it both morning and night. In the morning, wait a minute before putting on makeup. At night, let it work its magic while you sleep. One small tube lasts 2-3 months when you use it twice a day, so a little goes a long way. For the best results, use it every day as part of your skin care routine.\u003c\/p\u003e\n\u003ch2\u003eWhat Makes It Good for All Skin Types\u003c\/h2\u003e\n\u003cp\u003eFinding an eye cream that works for your skin can be hard, but this one fits most needs. If you have dry skin, it gives you deep moisture without feeling heavy. If your skin is oily, you'll love how it soaks in fast without leaving shine. For mixed skin, it helps balance the eye area just right.\u003c\/p\u003e\n\u003cp\u003eEven if you have sensitive skin that gets red or upset with most products, this gentle formula was made with you in mind. It has no harsh stuff, no strong smells, and no harmful extras like parabens. The cream is also cruelty-free and vegan, so it's kind to animals too. You can use it all year round – it's light enough for summer but gives enough moisture for winter care.\u003c\/p\u003e \u003cp\u003eReady to help your eyes look brighter and more awake? Try HARUHARU WONDER Black Rice Bakuchiol Eye Cream today and feel the difference gentle care can make. Your eyes will thank you for the extra love and care. Add it to your cart now and take a step toward calmer, happier skin.\u003c\/p\u003e *** \u003cp\u003eApply the product in both morning and evening after cleansing and toning your face. Dispense a rice-grain-sized amount onto the tips of your ring fingers. Gently tap the cream onto the under-eye area and eyelids, avoiding rubbing or pulling the delicate skin. For optimal results, follow with a moisturizer and, during the day, a broad-spectrum sunscreen. Incorporate this product into your routine consistently for long-term benefits such as reduced dark circles, fine lines, and improved skin firmness. Store the container in a cool, dry place away from direct sunlight, ensuring it is tightly closed when not in use. The product typically lasts 2 to 3 months with twice daily use, applying the suggested amount each time.\u003c\/p\u003e **** Water,Glycerin,Helianthus Annuus (Sunflower) Seed Oil,Caprylic\/Capric Triglyceride,Niacinamide,1,2-Hexanediol,Cetyl Alcohol,Cetearyl Alcohol,C14-22 Alcohols,Bakuchiol,Stearyl Alcohol,Carbomer,Cetearyl Glucoside,Tromethamine,Butylene Glycol,Oryza Sativa (Rice) Extract (Fermented Black Rice),Cetyl Palmitate,C12-20 Alkyl Glucoside,Sodium Acrylate\/Sodium Acryloyldimethyl Taurate Copolymer,Sorbitan Palmitate,Sorbitan Olivate,Polyisobutene,Myristyl Alcohol,Phyllostachys Pubescens (Bamboo) Shoot Bark Extract,Zanthoxylum Piperitum Fruit Extract,Usnea Barbata (Lichen) Extract,Pulsatilla Koreana Extract,Aspergillus Ferment,Ethylhexylglycerin,Panax Ginseng Root Extract,Cyclodextrin,Adenosine,Lauryl Alcohol,Sodium Hyaluronate,Disodium EDTA,Caprylyl\/Capryl Glucoside,Sorbitan Oleate,Glucose,Wheat Amino Acids,Natto Gum,Pentylene Glycol,Madecassoside ***** Bakuchiol, Fermented Black Rice Extract, Bamboo Shoot Bark Extract, Niacinamide, Panax Ginseng Root Extract, Sodium Hyaluronate******\u003c\/article\u003e","brand":"HARUHARU WONDER","offers":[{"title":"20ml","offer_id":53949613310337,"sku":"CH-HHW-EYC-0013","price":11.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/Haruharu_Wonder_Black_Rice_Bakuchiol_Eye_Cream_20ml.png?v=1717637525"},{"product_id":"haruharu-wonder-black-rice-pure-mineral-relief-daily-sunscreen","title":"HARUHARU WONDER Black Rice Pure Mineral Relief Daily Sunscreen SPF50+ PA++++","description":"\u003cp\u003eHARUHARU WONDER Black Rice Pure Mineral Relief Daily Sunscreen offers gentle yet powerful SPF50+ protection that feels light on your skin. This soothing sunscreen blends zinc oxide with nutrient-rich black rice oil to shield your skin from the sun while adding moisture. Perfect for sensitive skin, it leaves a soft, non-greasy finish that works well under makeup. The formula helps calm redness and adds a layer of care against daily stressors. Find your daily sun companion that protects without weighing you down.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eGentle Protection for Everyday Sun Care\u003c\/h2\u003e\n\u003cp\u003eThe sun brings warmth but also challenges for our skin. This HARUHARU WONDER sunscreen creates a gentle shield with SPF50+ PA++++ that blocks both UVA and UVB rays. Unlike some sunscreens that feel heavy or leave a white cast, this one sinks in with a light, satin feel. The zinc oxide works as a natural barrier while other kind ingredients keep your skin feeling good all day. It's made for daily use in all seasons, whether you're running errands or spending time outdoors.\u003c\/p\u003e\n\u003cp\u003eThis sunscreen fits easily into your morning routine as the last step before makeup. It spreads smoothly and sets quickly, giving you protection that lasts. Remember to reapply after swimming or when you sweat a lot to keep your skin safe all day long.\u003c\/p\u003e\n\u003ch2\u003eBlack Rice: Nature's Gift for Your Skin\u003c\/h2\u003e\n\u003cp\u003eAt the heart of this sunscreen is black rice oil - a skin-loving ingredient packed with good things. Black rice has been used for hundreds of years to help skin look and feel its best. Rich in antioxidants, it helps shield your skin from daily stressors beyond just the sun. Think of it as an extra layer of care for your skin each day.\u003c\/p\u003e\n\u003cp\u003eThe black rice works with rice bran oil to keep moisture locked in, so your skin stays soft and doesn't dry out. These natural ingredients give your skin what it needs without harsh chemicals or heavy perfumes. Your skin gets nourishment and protection in one simple step - the perfect match for busy days when your skin needs care that works as hard as you do.\u003c\/p\u003e\n\u003ch2\u003eComfort for Sensitive Skin\u003c\/h2\u003e\n\u003cp\u003eIf your skin often feels tight, red, or upset after using sunscreen, this gentle formula might be your new best friend. The heartleaf extract helps calm the look of redness while zinc oxide protects without irritation. It's made for those days when your skin feels more sensitive but still needs sun care.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFragrance-free to avoid extra irritation\u003c\/li\u003e\n\u003cli\u003eNon-greasy texture that won't clog pores\u003c\/li\u003e\n\u003cli\u003eHeartleaf extract to soothe visible redness\u003c\/li\u003e\n\u003cli\u003eHyaluronic acid to add moisture\u003c\/li\u003e\n\u003cli\u003eNiacinamide to support even-looking skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis sunscreen understands that sensitive skin needs both protection and gentle care. It helps create a barrier against the sun without making your skin feel worse. The light, breathable formula works for all skin tones without leaving a white cast.\u003c\/p\u003e\n\u003ch2\u003eHydration That Lasts All Day\u003c\/h2\u003e\n\u003cp\u003eDry skin and sunscreen don't always get along, but this formula breaks that rule. With hyaluronic acid and black rice oil, it adds moisture while it protects. Your skin feels soft and comfortable, not tight or dry like with some sun products. The hydration lasts throughout the day, making this more than just sun protection - it's also skin care.\u003c\/p\u003e\n\u003cp\u003eThe moisture boost comes from ingredients that work with your skin, not against it. Your face gets the water it needs without heaviness or shine. Think of it as a drink of water for your skin that stays with you all day. This makes it perfect for dry climates, air-conditioned offices, or anytime your skin needs extra care.\u003c\/p\u003e\n\u003ch2\u003eSimple Steps for Best Results\u003c\/h2\u003e\n\u003cp\u003eGetting the most from your sunscreen is easy with a few simple tips. Start with clean, dry skin. Squeeze about a quarter-sized amount onto your fingertips and gently spread over your face and neck. Don't forget often-missed spots like around your hairline, ears, and jawline. Let it settle for a minute before adding makeup.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply as the last step in your morning skin care\u003c\/li\u003e\n\u003cli\u003eUse enough to cover all exposed skin\u003c\/li\u003e\n\u003cli\u003eReapply every two hours when outdoors\u003c\/li\u003e\n\u003cli\u003eBring it with you for touch-ups during the day\u003c\/li\u003e\n\u003cli\u003eWorks well under makeup or on its own\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis sunscreen plays well with other products in your routine. After cleansing and moisturizing, add this layer of protection before you head out. Its light texture means no pilling or balling up when layered with other products.\u003c\/p\u003e\u003c\/article\u003e \u003cp\u003eGive your skin the gentle sun care it deserves. Add HARUHARU WONDER Black Rice Pure Mineral Relief Daily Sunscreen to your morning routine and feel the difference that thoughtful protection makes. Your skin will thank you with a calm, healthy glow that lasts from sunrise to sunset. Shop now and make every day a good skin day!\u003c\/p\u003e *** \u003cp\u003eApply the product as the final step in your morning skincare routine to effectively provide sun protection and hydration. Reapply throughout the day, especially after swimming or sweating, to maintain its protective benefits. Store in a cool, dry place away from direct sunlight to preserve efficacy. With regular use, the product typically lasts several months, depending on application amount and coverage. Suitable for all adult age groups, particularly those with sensitive skin, it integrates seamlessly with other skincare and makeup products. For optimal results, use in the morning and optionally at night for additional hydration, following up with makeup if desired.\u003c\/p\u003e **** Water, Zinc Oxide, Cyclohexasiloxane, Butyloctyl Salicylate, Propanediol, Propylheptyl Caprylate, Caprylyl Methicone, Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone, Methyl Methacrylate Crosspolymer, Niacinamide, Methyl Trimethicone, Isododecane, Stellaria Media Extract, Helianthus Annuus Flower Extract, Vaccinium Vitis-Idaea Fruit Extract, Oryza Sativa Extract, Bellis Perennis Flower Extract, Houttuynia Cordata Extract, Oryza Sativa Bran Oil, Sodium Hyaluronate, Hydrogenated Lecithin, Disteardimonium Hectorite, Magnesium Sulfate, Triethoxycaprylylsilane, Butylene Glycol, 1,2-Hexanediol, Polyglyceryl-2 Dipolyhydroxystearate, Polymethylsilsesquioxane, Lauryl Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone, Glyceryl Caprylate, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Glycerin, Moringa Oleifera Seed Oil, Ceramide, Phytosphingosine, Phenethyl Alcohol, Sodium Chloride, Disodium Phosphate, Potassium Chloride, Potassium Phosphate ***** Black Rice Oil, Zinc Oxide, Niacinamide, Heartleaf Extract, Hyaluronic Acid******","brand":"HARUHARU WONDER","offers":[{"title":"50ml","offer_id":53949627859329,"sku":"CH-HHW-SUN-0024","price":12.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/Haruharu_Wonder_Black_Rice_Pure_Mineral_Relief_Daily_Sunscreen_50ml.png?v=1717636198"},{"product_id":"haruharu-wonder-black-rice-moisture-airyfit-sunscreen","title":"HARUHARU WONDER Black Rice Moisture Airyfit Daily Sunscreen SPF50+ PA++++","description":"\u003cp\u003eHARUHARU WONDER Black Rice Moisture Airyfit Sunscreen offers gentle yet powerful SPF50+ PA++++ protection without the heavy feel. This lightweight shield blends seamlessly onto skin with no white cast, while black rice extract and ceramides keep your skin hydrated and happy. Perfect for daily use under makeup or on its own, this Korean beauty favorite gives you both immediate protection and long-term skin benefits in one simple step.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eLight Protection That Feels Like Nothing\u003c\/h2\u003e\n\u003cp\u003eFinding a sunscreen that feels good on your skin shouldn't be hard. This airy formula glides on like a dream and sinks in fast, leaving no sticky feel or white cast behind. The velvety, matte finish works well for all skin tones and makes a perfect base for makeup. You'll forget you're wearing sunscreen at all – except for the soft, smooth feeling it leaves behind. The formula is light enough for oily skin but keeps dry skin happy too, making it a great pick for almost everyone.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWeightless feel with a soft, matte finish\u003c\/li\u003e\n\u003cli\u003eNo white cast on any skin tone\u003c\/li\u003e\n\u003cli\u003eFast-absorbing formula that works under makeup\u003c\/li\u003e\n\u003cli\u003eNon-greasy texture that all skin types love\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eThe Magic of Black Rice for Your Skin\u003c\/h2\u003e\n\u003cp\u003eBlack rice isn't just for eating – it's a skin-loving star in this sunscreen. Packed with good stuff like hyaluronic acid and antioxidants, black rice helps keep your skin moist and bright. It works hard to fight off daily stress from things like sun and city air that can make skin look tired. The rice extract helps even out skin tone over time while keeping your face feeling soft and smooth. This wonder grain has been used in Korean beauty for years because it helps skin stay strong and healthy.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply hydrates with natural hyaluronic acid\u003c\/li\u003e\n\u003cli\u003eBrightens and evens skin tone\u003c\/li\u003e\n\u003cli\u003eFights free radicals with powerful antioxidants\u003c\/li\u003e\n\u003cli\u003eImproves skin bounce and firmness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eKind to Your Skin and the Planet\u003c\/h2\u003e\n\u003cp\u003eSome sunscreens can feel harsh or contain things that aren't good for you or the earth. This one leaves all those bad things out. There's no fake scents, no drying alcohol, and no phthalates to worry about. Your skin will thank you for the gentle care, and so will the ocean – this formula is reef-safe too. The packaging is made with the earth in mind, so you can feel good about your choice from start to finish. It's nice to know your sun care is caring for more than just your face.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFree from harsh chemicals and artificial fragrances\u003c\/li\u003e\n\u003cli\u003eGentle enough for sensitive skin\u003c\/li\u003e\n\u003cli\u003eReef-safe formula that ocean life will thank you for\u003c\/li\u003e\n\u003cli\u003eEco-friendly packaging that's better for the planet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eMore Than Just Sun Protection\u003c\/h2\u003e\n\u003cp\u003eThis isn't just about blocking UV rays – though it does that very well with SPF50+ and PA++++ ratings. It's also a treat for your skin that works hard all day long. Niacinamide helps brighten while ceramide NP strengthens your skin's natural barrier. Heartleaf extract calms any redness, and adenosine works on fine lines over time. It's like getting skincare and sun protection in one simple step. Each application is a chance to care for your skin now and help it look better down the road.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBroad protection against both UVA and UVB rays\u003c\/li\u003e\n\u003cli\u003eNiacinamide brightens and evens skin tone\u003c\/li\u003e\n\u003cli\u003eCeramide NP helps maintain your skin barrier\u003c\/li\u003e\n\u003cli\u003eHeartleaf extract soothes and calms irritation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eEasy to Use, Easy to Love\u003c\/h2\u003e\n\u003cp\u003eMaking this sunscreen part of your day is simple. After washing your face and using any toners or serums, smooth this on as your last skincare step before makeup. You only need about a nickel-sized amount for your face and neck. It plays well with other products and won't pill or ball up. For the best protection, pat a fresh layer on every few hours when you're outside. The 50ml tube is easy to toss in your bag and will last about a month with daily use. It feels so good, you might look forward to putting it on!\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply as the final step in your morning routine\u003c\/li\u003e\n\u003cli\u003eWorks well under makeup without pilling\u003c\/li\u003e\n\u003cli\u003eReapply every 2-3 hours when outdoors\u003c\/li\u003e\n\u003cli\u003eOne tube lasts about 1-1.5 months with daily use\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/article\u003e \u003cp\u003eReady for sun protection that feels like a treat, not a chore? Try HARUHARU WONDER Black Rice Moisture Airyfit Sunscreen and discover why so many people can't start their day without it. Your skin deserves this gentle shield that cares while it protects. Add it to your cart now and feel the difference tomorrow morning!\u003c\/p\u003e *** \u003cp\u003eApply generously and evenly as the final step in your morning skincare routine on face, neck, and exposed skin. Allow the sunscreen to fully absorb before applying makeup. For optimal protection, reapply every 2-3 hours or after swimming, sweating, or towel drying. Store in a cool, dry place away from direct sunlight, and keep the container tightly closed to prevent contamination and degradation. The 50ml bottle typically lasts 1 to 1.5 months with daily use on the face and neck. Suitable for teens through adults, especially those concerned with anti-aging, brightening, and sensitive skin protection. Incorporate into your routine after cleansing, toning, serum, and moisturizer, and use as the last step before makeup. Compatible with hydrating toners, niacinamide serums, ceramide-based moisturizers, and makeup products. Designed to provide broad-spectrum UV protection, hydration, and skin-brightening benefits while supporting sustainability and cruelty-free standards.\u003c\/p\u003e **** Water, Dibutyl Adipate, Propanediol, Butyloctyl Salicylate, Ethylhexyl Triazone, Terephthalylidene Dicamphor Sulfonic Acid, Glycerin, Niacinamide, Tromethamine, Polyglyceryl-3 Distearate, 1,2-Hexanediol, Pentylene Glycol, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Cetearyl Alcohol, Caprylyl Methicone, Polysilicone-15, Stellaria Media (Chickweed) Extract, Helianthus Annuus (Sunflower) Flower Extract, Vaccinium Vitis-Idaea Fruit Extract, Oryza Sativa (Rice) Extract, Bellis Perennis (Daisy) Flower Extract, Houttuynia Cordata Extract, Oryza Sativa (Rice) Bran Oil, Hydrogenated Lecithin, Polymethylsilsesquioxane, Palmitic Acid, Butylene Glycol, Stearic Acid, Glyceryl Stearate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Potassium Cetyl Phosphate, Poly C10-30 Alkyl Acrylate, Methylpropanediol, Carbomer, Ammonium Acryloyldimethyltaurate\/VP Copolymer, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Glyceryl Stearate Citrate, Ethylhexylglycerin, Adenosine, Polyether-1, Myristic Acid, Biosaccharide Gum-1, Tocopherol, Moringa Oleifera Seed Oil, Ceramide NP, Phytosphingosine, Phenethyl Alcohol, Sodium Chloride, Disodium Phosphate, Potassium Chloride, Potassium Phosphate ***** Oryza Sativa (Black Rice) Extract \u0026amp; Bran Oil, Niacinamide, Ceramide NP, Adenosine, Heartleaf Extract (Stellaria Media)******","brand":"HARUHARU WONDER","offers":[{"title":"50ml","offer_id":53949614883201,"sku":"CH-HHW-SUN-0025","price":12.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/Haruharu_Wonder_Black_Rice_Moisture_Airyfit_Sunscreen_50ml.png?v=1717615943"},{"product_id":"beauty-of-joseon-relief-sun-50ml","title":"BEAUTY OF JOSEON Relief Sun: Rice + Probiotics SPF50+ PA++++","description":"\u003cp\u003eBEAUTY OF JOSEON Relief Sun with rice and probiotics offers gentle SPF50+ protection for all skin types. This lightweight sunscreen blends Korean skincare wisdom with modern science, creating a formula that shields your skin while adding moisture. The non-greasy texture leaves no white cast, making it perfect for daily use. With nourishing rice extract and skin-friendly probiotics, this sunscreen helps support your skin barrier while protecting against harmful UV rays. It's skincare and sun protection in one simple step.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eGentle Protection That Loves Your Skin\u003c\/h2\u003e\n\u003cp\u003eThe Relief Sun gives your skin the care it needs while keeping the sun's harmful rays away. Its SPF50+ and PA++++ ratings mean you get strong protection against both UVA and UVB rays that can harm your skin. What makes this sunscreen special is how it feels on your skin – light and fresh, never heavy or sticky. It works well for all skin types, from dry to oily, and won't leave any white cast on your face. This means people with all skin tones can enjoy its benefits. The formula soaks in quickly and leaves your skin looking healthy with a soft glow.\u003c\/p\u003e\n\u003ch2\u003eRice and Probiotics: Nature's Skin Helpers\u003c\/h2\u003e\n\u003cp\u003eRice isn't just for eating – it's been used in Korean skincare for hundreds of years. The rice extract in this sunscreen helps brighten your skin and keep it moist throughout the day. Probiotics work like good friends for your skin, helping it stay strong and healthy. They support your skin's natural barrier and help keep everything in balance. Together, these two star ingredients help your skin look and feel its best while staying safe from the sun.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRice extract helps brighten and smooth skin\u003c\/li\u003e\n\u003cli\u003eProbiotics support your skin's natural balance\u003c\/li\u003e\n\u003cli\u003eNiacinamide helps with pores and skin texture\u003c\/li\u003e\n\u003cli\u003eVitamin E fights signs of aging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFeels Light, Works Hard\u003c\/h2\u003e\n\u003cp\u003eNobody likes a heavy, greasy sunscreen that makes your face feel sticky. The Relief Sun feels so light you might forget you're wearing it. The smooth texture spreads easily and sinks in fast. It doesn't clog pores, which makes it great for skin that tends to break out. If you have oily skin, you'll love how it doesn't add shine. If your skin is dry, you'll enjoy the added moisture without any heavy feeling. It's the perfect base before makeup or can be worn alone for a natural, healthy look.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight feel with no greasiness\u003c\/li\u003e\n\u003cli\u003eWon't clog pores\u003c\/li\u003e\n\u003cli\u003eSpreads easily and sinks in fast\u003c\/li\u003e\n\u003cli\u003eWorks well under makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eKind to Your Skin and the Planet\u003c\/h2\u003e\n\u003cp\u003eThe BEAUTY OF JOSEON Relief Sun is made with care for both your skin and our world. It's free from harsh ingredients like parabens that some people try to avoid. The formula is gentle enough for sensitive skin and doesn't have added fragrance that might cause irritation. It's also cruelty-free, vegan, and reef-safe, so you can feel good about your choice. When you use this sunscreen, you're being kind to your skin while also making a choice that's better for our planet.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCruelty-free and vegan\u003c\/li\u003e\n\u003cli\u003eNo parabens or added fragrance\u003c\/li\u003e\n\u003cli\u003eReef-safe formula\u003c\/li\u003e\n\u003cli\u003eSafe for sensitive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSimple to Use Every Day\u003c\/h2\u003e\n\u003cp\u003eAdding this sunscreen to your morning routine is easy. Simply wash your face, apply your toner and moisturizer if you use them, then smooth on the Relief Sun as your final skincare step. Use enough to cover your face, neck, and ears – about two finger-lengths of product. For the best protection, put it on about 15 minutes before going outside. If you're out in the sun for a long time, remember to apply more every two hours. The tube is easy to carry in your bag for touch-ups during the day.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse as the last step in your morning skincare\u003c\/li\u003e\n\u003cli\u003eApply 15 minutes before sun exposure\u003c\/li\u003e\n\u003cli\u003eReapply every two hours when in the sun\u003c\/li\u003e\n\u003cli\u003eWorks well with other skincare products\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/article\u003e \u003cp\u003eFeel the calm of trusted sun protection with our Relief Sun. Your skin deserves care that works as gently as it does effectively. Add this to your daily routine and enjoy the peace of mind that comes with knowing your skin is protected, nourished, and happy. Your journey to healthier skin starts with one simple step – try it today and feel the difference kind protection makes.\u003c\/p\u003e *** \u003cp\u003eApply the sunscreen daily as the last step in your morning skincare routine. Use a generous amount (about 1\/4 teaspoon or 2-3 fingers length) to cover your face, neck, and ears evenly. Reapply every two hours if needed, especially after sweating or swimming to maintain protection. Store the product in a cool, dry place away from direct sunlight and heat to ensure its stability. With regular daily use, the product can last approximately 40-50 days depending on the amount applied each time. It is suitable for most adult skin types and pairs well with moisturizers and foundations for added hydration and a smooth finish.\u003c\/p\u003e **** Rice Extract (Oryza Sativa), Probiotics (Lactobacillus\/pumpkin ferment extract, Bacillus\/soybean ferment extract, etc.), Niacinamide, Glycerin, Vitamin E, Chemical sun filters (Uvinul A Plus, Uvinul T 150, Tinosorb M, Iscotrizinol) ***** Rice Extract, Probiotics, Niacinamide, Glycerin******","brand":"BEAUTY OF JOSEON","offers":[{"title":"50ml","offer_id":53940568621441,"sku":"CH-BOJ-SUN-0023","price":13.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/My_project-2.png?v=1750694076"},{"product_id":"beauty-of-joseon-dynasty-cream","title":"BEAUTY OF JOSEON Dynasty Cream","description":"\u003cp\u003eBEAUTY OF JOSEON Dynasty Cream blends traditional Korean ingredients with modern skincare science to nourish your skin. This gentle moisturizer uses rice bran water, ginseng, and niacinamide to help your skin feel soft and look glowy. Perfect for all skin types, this cream works to strengthen your skin's natural barrier while adding just the right amount of moisture. The lightweight texture sinks in quickly, leaving your skin feeling smooth without any greasy feeling. Enjoy the benefits of time-tested ingredients in a cream that respects your skin's needs.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eTime-Tested Ingredients For Modern Skin Needs\u003c\/h2\u003e\n\u003cp\u003eThe BEAUTY OF JOSEON Dynasty Cream brings together treasured Korean skincare wisdom with ingredients that really work. With 29% rice bran water, your skin gets deep moisture that helps it stay soft all day. The 5% ginseng root water wakes up tired skin, while 2% niacinamide helps even out your skin tone and improve its bounce. These three power players work together to give your skin what it needs most – balance, moisture, and a healthy glow.\u003c\/p\u003e\n\u003cp\u003eThis cream feels light on your skin but doesn't skimp on care. The honey extract locks in moisture, while three types of hyaluronic acid help your skin stay hydrated hour after hour. We love how this blend of old and new creates a cream that fits perfectly into any skincare routine.\u003c\/p\u003e\n\u003ch2\u003eGentle Support For Your Skin Barrier\u003c\/h2\u003e\n\u003cp\u003eYour skin has a natural shield that keeps good things in and bad things out. The Dynasty Cream helps make this shield stronger with ingredients like Ceramide NP. Think of ceramides as the mortar between your skin cells – they help hold everything together and keep moisture from escaping.\u003c\/p\u003e\n\u003cp\u003eThis cream is made to be kind to all skin types, even sensitive skin. It doesn't have harsh chemicals that might upset your skin. Instead, it works gently to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelp repair and strengthen your skin's natural barrier\u003c\/li\u003e\n\u003cli\u003eAdd moisture that lasts throughout the day\u003c\/li\u003e\n\u003cli\u003eSoothe and calm skin that feels tired or stressed\u003c\/li\u003e\n\u003cli\u003eBalance both dry and oily areas\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eA Glow That Comes From Within\u003c\/h2\u003e\n\u003cp\u003eThe Dynasty Cream isn't about quick fixes or covering up skin issues. It works with your skin to bring out its natural beauty and glow. The rice bran water – a star ingredient in Korean beauty – helps brighten your skin tone over time. Ginseng adds a touch of energy that helps tired skin look more awake and fresh.\u003c\/p\u003e\n\u003cp\u003eUsers notice that their skin feels smoother right away. With regular use, many see a more even tone and a healthy radiance that doesn't wash off. This is skincare that builds on itself – each day adds to the good work of the day before. Your skin doesn't just look better temporarily; it becomes healthier with each use.\u003c\/p\u003e\n\u003ch2\u003eEasy To Use In Any Routine\u003c\/h2\u003e\n\u003cp\u003eAdding the Dynasty Cream to your skincare routine is simple. After washing your face and applying any serums or essences, take a small amount of cream and gently pat it onto your face and neck. The cream absorbs quickly, so you don't need to wait long before moving on with your day or night.\u003c\/p\u003e\n\u003cp\u003eThis cream works well in both morning and evening routines. In the morning, it creates a smooth base for makeup. At night, it helps your skin restore itself while you sleep. The light texture makes it perfect for spring and summer, though some with very dry skin might need extra help during harsh winter months.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUse after cleansing and any treatments\u003c\/li\u003e\n\u003cli\u003ePat gently onto face and neck\u003c\/li\u003e\n\u003cli\u003eCan be used twice daily\u003c\/li\u003e\n\u003cli\u003eWorks well under makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat Makes This Cream Special\u003c\/h2\u003e\n\u003cp\u003eThe BEAUTY OF JOSEON Dynasty Cream stands out because it balances traditional wisdom with modern needs. It's free from parabens, PEGs, and artificial scents that can bother your skin. The formula is cruelty-free and reef-safe, showing care for both you and our planet.\u003c\/p\u003e\n\u003cp\u003eWhile not vegan due to the honey extract, this cream offers benefits for all skin types and tones. It doesn't promise miracles or quick fixes – instead, it offers consistent, gentle care that helps your skin look and feel its best. The jar design also nods to Korea's rich cultural history, making it a beautiful addition to your skincare shelf.\u003c\/p\u003e\u003c\/article\u003e \u003cp\u003eGive your skin the royal treatment it deserves. Add the Dynasty Cream to your daily routine and watch as your skin becomes more balanced, hydrated, and glowing day by day. Your skin's natural beauty is waiting to shine through – let BEAUTY OF JOSEON help you reveal it.\u003c\/p\u003e *** \u003cp\u003eApply the product after your regular skincare routine as a moisturizer. Gently pat an appropriate amount onto your face and neck, ensuring even coverage. It is suitable for both morning and evening use, especially after applying essence and serum in Korean skincare routines. For optimal results, store in a cool, dry place away from direct sunlight to maintain its efficacy. The product generally lasts several weeks with daily application depending on usage frequency.\u003c\/p\u003e **** Water, Oryza Sativa Bran Water, Glycerin, Panax Ginseng Root Water, Hydrogenated Polydecene, 1,2-Hexanediol, Niacinamide, Squalane, Butylene Glycol, Propanediol, Dicaprylate\/Dicaprate, Cetearyl Olivate, Sorbitan Olivate, Ammonium Acryloyldimethyltaurate\/VP Copolymer, Xanthan Gum, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Tromethamine, Carthamus Tinctorius Seed Oil, Hydrogenated Coconut Oil, Glyceryl Acrylate\/Acrylic Acid Copolymer, Ethylhexylglycerin, Adenosine, Caprylic\/Capric Triglyceride, Disodium Edta, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Honey Extract, Ceramide NP, Hydrogenized Lecithin, Coptis Japonica Root Extract, Raphanus Sativus Seed Extract, Lycium Chinense Fruit Extract, Theobroma Cacao Seed Extract, Phellinus Linteus Extract, Dextrin, Scutellaria Baicalensis Root Extract ***** 29% Rice Bran Water, 5% Ginseng Root Water, 2% Niacinamide******","brand":"BEAUTY OF JOSEON","offers":[{"title":"50ml","offer_id":49272352407871,"sku":"CH-BOJ-CRM-0006","price":18.47,"currency_code":"GBP","in_stock":true},{"title":"100ml","offer_id":49272352440639,"sku":"CH-BOJ-CRM-0007","price":27.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/A08D6794-7C78-4EEE-B4AF-A2A4169F6550.png?v=1734186700"},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin","title":"BEAUTY OF JOSEON Glow Deep Serum: Rice + Alpha Arbutin","description":"\u003cp\u003eBEAUTY OF JOSEON Glow Deep Serum with Rice and Alpha Arbutin brings a gentle glow to tired skin. This light, hydrating serum helps fade dark spots and even out your skin tone with the power of rice water and plant-based care. Perfect for all skin types, it adds moisture while working to brighten your complexion day by day. Free from harsh ingredients, this serum fits easily into any skincare routine, morning or night. Give your skin the calm, fresh look it deserves with this simple yet effective formula that makes skincare feel good again.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eWhat Makes This Serum Special\u003c\/h2\u003e\n\u003cp\u003eThis gentle serum brings together the best of nature and science to help your skin look its best. The star of the show is rice bran water, used for hundreds of years to help skin look bright and feel soft. Mixed with alpha-arbutin, it works to fade dark spots and even out your skin tone over time. The formula feels light on your skin but packs a real punch when it comes to results.\u003c\/p\u003e\n\u003cp\u003eWhat you won't find are harsh things that upset your skin. There's no alcohol, no silicones, and no essential oils that might cause redness. The serum is both vegan and cruelty-free, so you can feel good about what you're putting on your face. Each drop helps your skin look more awake and fresh, without any sticky feel.\u003c\/p\u003e\n\u003ch2\u003eKey Ingredients That Help Your Skin\u003c\/h2\u003e\n\u003cp\u003eThe power of this serum comes from four main helpers that work well together:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRice Bran Water - Adds moisture and helps skin look bright\u003c\/li\u003e\n\u003cli\u003eAlpha-Arbutin - Helps fade dark spots and evens skin tone\u003c\/li\u003e\n\u003cli\u003eNiacinamide - Makes skin look clearer and helps it stay healthy\u003c\/li\u003e\n\u003cli\u003eGlycerin - Pulls moisture into your skin to keep it soft\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese work together to tackle common skin worries like dark spots, uneven tone, and dryness. The formula is gentle enough for all skin types, even if your skin gets upset easily. You'll notice how it sinks in fast without leaving any greasy feel behind.\u003c\/p\u003e\n\u003ch2\u003eHow This Serum Helps Your Skin\u003c\/h2\u003e\n\u003cp\u003eWhen you use this serum, you'll feel the change right away. Your skin will feel softer and look more awake after just one use. The light texture sinks in fast, adding moisture without any heavy feel. It's like giving your skin a drink of water.\u003c\/p\u003e\n\u003cp\u003eOver time, the real magic happens. Dark spots start to fade, and your skin tone becomes more even. The rice and alpha-arbutin work day after day to bring back your natural glow. Even if your skin is dry, oily, or a mix of both, this serum helps bring it back to balance. It works well in any season, though it's extra helpful when cold weather makes your skin feel tight and dry.\u003c\/p\u003e\n\u003ch2\u003eHow to Use This Serum for Best Results\u003c\/h2\u003e\n\u003cp\u003eUsing this serum is simple. After you wash your face:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePut 2-3 drops in your palm\u003c\/li\u003e\n\u003cli\u003eGently pat it onto your skin until it sinks in\u003c\/li\u003e\n\u003cli\u003eUse morning and night for best results\u003c\/li\u003e\n\u003cli\u003eFollow with your face cream to lock in the good stuff\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe serum works well with other skin care items you already have. For an extra boost, try using it after a gentle face wash and before your moisturizer. If you use other BEAUTY OF JOSEON products, this serum fits right in with them too. The bottle will last about one to two months with daily use, giving your skin plenty of time to show its new glow.\u003c\/p\u003e\n\u003ch2\u003eWhy People Love This Serum\u003c\/h2\u003e\n\u003cp\u003eUsers can't stop talking about how this serum makes their skin feel and look. Many say they notice a fresh glow right away, while the dark spot fading happens over a few weeks of use. The light feel wins fans who don't like heavy skin care that sits on top of the skin.\u003c\/p\u003e\n\u003cp\u003eWhat makes it stand out is how it works for so many skin types. Whether you have dry patches, oily spots, or skin that gets red easily, this serum helps bring things back to balance. It's a true friend to your skin, just helping it be its best without any fuss. Store it in a cool, dry place away from sunlight to keep it working its best for you.\u003c\/p\u003e\u003c\/article\u003e \u003cp\u003eReady for skin that feels good and looks bright? Try BEAUTY OF JOSEON Glow Deep Serum today and see how simple, gentle care can make such a big difference. Your skin will thank you for the boost of moisture and glow. Add it to your cart now and take the first step toward skin that makes you smile when you look in the mirror.\u003c\/p\u003e *** \u003cp\u003eTo maximize the benefits of the Beauty of Joseon Glow Deep Serum, pat 2-3 drops into clean skin until fully absorbed. Use it twice daily—morning and night—as part of your routine. For enhanced effects, consider combining with other products from the Beauty of Joseon line, such as toners and masks. Store the serum in a cool, dry place away from direct sunlight to maintain its stability. With regular use, the serum typically lasts about one to two months, depending on application frequency. Incorporate it into your skincare routine to address concerns like hyperpigmentation, dullness, and dehydration, and enjoy a brighter, more hydrated complexion.\u003c\/p\u003e **** Oryza Sativa (Rice) Bran Water, Aqua, Glycerin, Butylene Glycol, 1.2-Hexanediol, Dipropylene Glycol Dibenzoate, Alpha-Arbutin, Niacinamide, Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate\/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethyl Cellulose, Xanthan Gum, Arginine, Acrylates Copolymer, Disodium EDTA, Coptis Japonica Root Extract, Sorbitan Isostearate, Glucose, Coix Lacryma-Jobi Ma-Yuen Seed Extract, Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Seed Extract, Vigna Radiata Seed Extract, Podocarpus Elatus (Illawarra Plum) Fruit Extract ***** Rice Bran Water, Alpha-Arbutin, Niacinamide, Glycerin******","brand":"BEAUTY OF JOSEON","offers":[{"title":"30ml","offer_id":53949382820225,"sku":"CH-BOJ-SER-0017","price":12.97,"currency_code":"GBP","in_stock":true},{"title":"60ml","offer_id":54165777711489,"sku":"CH-BOJ-SER-0033","price":20.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/My_project-1_749b0e6e-919a-4215-b285-95884e853c78.png?v=1742888050"},{"product_id":"haruharu-wonder-black-rice-probiotics-barrier-essence","title":"HARUHARU WONDER Black Rice Probiotics Barrier Essence","description":"\u003cp\u003eHARUHARU WONDER Black Rice Probiotics Barrier Essence helps rebuild your skin's natural barrier with gentle, nourishing ingredients. This lightweight essence blends the goodness of black rice and friendly probiotics to calm, hydrate, and brighten your skin. Perfect for all skin types, especially when your skin feels tired or stressed, this essence works like a caring friend to bring back your natural glow. The smooth formula sinks in quickly without any sticky feeling, leaving your skin soft, bouncy, and happy.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eWhat Makes This Essence Special\u003c\/h2\u003e\n\u003cp\u003eThis essence stands out because it works with your skin, not against it. The black rice extract brings rich antioxidants that help shield your skin from daily stress while brightening your look. Probiotics (the good bacteria) help keep your skin balanced and smooth. The special mix of ceramides works like the mortar between bricks, filling gaps in your skin barrier to lock moisture in.\u003c\/p\u003e\n\u003cp\u003eThe light texture feels like silk on your skin and soaks in fast, making it perfect for layering in any skincare routine. It doesn't have any heavy scents, harsh chemicals, or ingredients that might upset your skin. Instead, it gives your skin exactly what it needs to feel calm, strong, and glowing.\u003c\/p\u003e\n\u003ch2\u003eKind to Your Skin, Kind to the Planet\u003c\/h2\u003e\n\u003cp\u003eWe believe skincare should be good for you and good for the world. This essence is:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCruelty-free – never tested on animals\u003c\/li\u003e\n\u003cli\u003eVegan – contains no animal products\u003c\/li\u003e\n\u003cli\u003eFree from parabens, silicones, and drying alcohols\u003c\/li\u003e\n\u003cli\u003eNo artificial fragrances that might irritate your skin\u003c\/li\u003e\n\u003cli\u003eNo GMOs, phthalates, sulfates, or synthetic dyes\u003c\/li\u003e\n\u003cli\u003eSafe for all skin types, even the most sensitive\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEach bottle helps your skin while staying true to values that matter. The gentle formula works with your skin's natural processes, not against them. It's skincare that lets you feel good about what you put on your face every day.\u003c\/p\u003e\n\u003ch2\u003eSkin-Loving Ingredients That Work\u003c\/h2\u003e\n\u003cp\u003eEach drop of this essence brings helpful ingredients that your skin will love:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlack Rice Extract: Feeds your skin with antioxidants and helps it glow\u003c\/li\u003e\n\u003cli\u003eGalactomyces and Bifida Ferments: Help smooth skin and support its natural balance\u003c\/li\u003e\n\u003cli\u003eFive Types of Ceramides: Work together to hold moisture in your skin\u003c\/li\u003e\n\u003cli\u003ePanthenol: Pulls water to your skin and keeps it calm\u003c\/li\u003e\n\u003cli\u003eShea Butter: Softens and helps protect your skin\u003c\/li\u003e\n\u003cli\u003eSqualane: Lightweight oil that matches what your skin makes naturally\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese ingredients work as a team to help your skin feel soft, strong, and healthy. They focus on helping your skin help itself, rather than just covering up problems.\u003c\/p\u003e\n\u003ch2\u003eHow Your Skin Will Feel\u003c\/h2\u003e\n\u003cp\u003eRight away, you'll notice how your skin drinks up this essence. It feels cool and light going on, and sinks in without any sticky feeling. Your skin will feel softer and more plump after just one use. Any tight or dry spots will feel soothed and calm.\u003c\/p\u003e\n\u003cp\u003eOver time, you'll see even better results. Your skin will look brighter and more even-toned. The texture will become smoother, with a natural bounce that shows healthy skin. And the best part? Your skin will feel stronger and less likely to get irritated by things like weather changes or new products. It's like giving your skin a daily dose of strength training.\u003c\/p\u003e\n\u003ch2\u003eSimple Steps for Best Results\u003c\/h2\u003e\n\u003cp\u003eAdding this essence to your skincare routine is easy:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStart with clean skin – wash your face with your favorite gentle cleanser\u003c\/li\u003e\n\u003cli\u003eIf you use toner, apply that first and let it dry\u003c\/li\u003e\n\u003cli\u003eShake the bottle well to mix all the good stuff\u003c\/li\u003e\n\u003cli\u003ePut a small amount (about the size of a nickel) in your palm\u003c\/li\u003e\n\u003cli\u003eGently press it onto your face and neck – no need to rub hard\u003c\/li\u003e\n\u003cli\u003ePat lightly with your fingertips to help it sink in\u003c\/li\u003e\n\u003cli\u003eFollow with your moisturizer to seal in all the goodness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUse morning and night for best results. In the morning, always finish with sunscreen. One bottle lasts about 2-3 months with daily use, giving your skin plenty of time to show improvement.\u003c\/p\u003e\u003c\/article\u003e \u003cp\u003eYour skin deserves this gentle, effective care. Try HARUHARU WONDER Black Rice Probiotics Barrier Essence today and feel the difference as your skin becomes calmer, stronger, and more radiant. Your journey to healthy, happy skin starts with just a few drops – your skin will thank you!\u003c\/p\u003e *** \u003cp\u003eShake well before use to ensure even distribution of ingredients. After cleansing and toning, dispense an appropriate amount of the essence into your hands and gently massage onto your face and neck. Pat lightly with fingertips to enhance absorption. For optimal results, apply once or twice daily, morning and evening, layering as needed. Follow with a moisturizer to seal in hydration.\u003c\/p\u003e\u003cp\u003eStore the product at room temperature, away from direct sunlight and excessive heat to maintain its efficacy. Keep the bottle tightly closed when not in use to prevent contamination and oxidation. Avoid exposing the product to extreme cold, which may alter its texture. A typical 120ml bottle generally lasts about 2-3 months with regular daily application.\u003c\/p\u003e\u003cp\u003eThis essence suits all skin types, especially sensitive, dry, and mature skin, and can be incorporated into any skincare routine. It complements products like hydrating toners, heavier moisturizers, and sunscreens. Use consistently for improved skin barrier strength, hydration, and a brighter, more even complexion.\u003c\/p\u003e **** Water, Butylene Glycol, Helianthus Annuus (Sunflower) Seed Oil, Caprylic\/Capric Triglyceride, Hydrogenated Polyisobutene, Limnanthes Alba (Meadowfoam) Seed Oil, Butylene Glycol Dicaprylate\/Dicaprate, 1,2-Hexanediol, Potassium Cetyl Phosphate, Cetearyl Alcohol, Hydroxyacetophenone, Glycerin, Glyceryl Stearate, Oryza Sativa (Rice) Extract, Phyllostachys Pubescens Shoot Bark Extract, Hydrogenated Lecithin, Polyglyceryl-10 Laurate, Polyglyceryl-3 Methylglucose Distearate, Xanthan Gum, Galactomyces Ferment Filtrate, Panthenol, Bifida Ferment Filtrate, Aspergillus Ferment, Ethylhexylglycerin, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Ceramide NP, Disodium EDTA, Pentylene Glycol, Tromethamine, Butyrospermum Parkii (Shea) Butter, Phytosterols, Oryza Sativa (Rice) Lees Extract, Panax Ginseng Root Extract, Stearic Acid, Palmitic Acid, Caprylyl Glycol, Squalane, Hydrolyzed Wheat Protein, Cyclodextrin, Arachidic Acid, Myristic Acid, Oleic Acid, Ceramide NS, Phytosphingosine, Cholesterol, Ceramide AS, Ceramide AP, Ceramide EOP ***** Black Rice Extract, Galactomyces Ferment Filtrate, Bifida Ferment Filtrate, Ceramides (NP, NS, AS, AP, EOP), Panthenol, Cholesterol and Fatty Acids******","brand":"HARUHARU WONDER","offers":[{"title":"120ml","offer_id":49532720939327,"sku":"CH-HHW-ESS-0011","price":17.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/haruharu-wonder-essence-120ml-haruharu-wonder-black-rice-probiotics-barrier-essence-46328940822847.png?v=1727344970"},{"product_id":"numbuzin-no-3-rice-enzyme-skin-softening-cleansing-foam","title":"NUMBUZIN No.3 Rice Enzyme Skin Softening Cleansing Foam","description":"\u003cp\u003eNUMBUZIN No.3 Rice Enzyme Skin Softening Cleansing Foam gently cleans your skin while keeping it soft and happy. This special foam uses rice enzymes to wash away dirt and oil without drying your skin. Perfect for daily use, it leaves your face feeling fresh, clean, and well-cared for. The gentle formula works for all skin types - even if your skin gets upset easily. When you want a clean that feels good and helps your skin stay healthy, this cleansing foam is here to help you start and end your day on the right note.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eA Gentle Clean That Keeps Your Skin Happy\u003c\/h2\u003e\n\u003cp\u003eWashing your face should leave it clean - not tight or dry. That's why NUMBUZIN made this Rice Enzyme foam with care. It breaks down oil and dirt while keeping your skin's natural moisture safe. The foam is light and soft, making face washing feel like a treat rather than a chore. Your skin will feel fresh and clean, not stripped or dry.\u003c\/p\u003e\n\u003cp\u003eThis cleansing foam works hard but stays gentle. It's made without harsh stuff like parabens, fragrances, silicones, and sulfates. Your skin gets what it needs - a deep clean that respects its natural balance. It's like having a trusted friend who knows just what your skin needs.\u003c\/p\u003e\n\u003ch2\u003eRice Enzymes: Nature's Way to Soft Skin\u003c\/h2\u003e\n\u003cp\u003eThe star of this foam is rice enzymes. These natural helpers gently break down the things that clog pores and make skin look dull. The enzymes work like tiny keys that unlock and wash away dead skin cells and extra oil. This helps your skin breathe better and feel softer.\u003c\/p\u003e\n\u003cp\u003eAlong with rice enzymes, this foam has other skin-loving ingredients:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCentella Asiatica Extract to calm and soothe\u003c\/li\u003e\n\u003cli\u003eBeta-Glucan to help skin stay moist\u003c\/li\u003e\n\u003cli\u003eCeramide NP to help keep your skin strong\u003c\/li\u003e\n\u003cli\u003eFig Fruit Extract for extra nourishment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese work together to clean your skin while making it feel cared for and happy.\u003c\/p\u003e\n\u003ch2\u003eWorks for All Skin Types, Even Sensitive Ones\u003c\/h2\u003e\n\u003cp\u003eFinding a face wash that works for your unique skin can be hard. This foam is made to be friendly to all skin types. If your skin gets dry easily, you'll love how this keeps moisture in. If your skin gets oily, you'll like how clean it feels without being tight.\u003c\/p\u003e\n\u003cp\u003eEven if you have sensitive skin that gets red or upset with many products, this foam was made with you in mind. It's been tested to make sure it's gentle. The pH-balanced formula treats your skin with care, so you can wash your face without worry. Your skin deserves a clean that feels good - not one that causes more issues.\u003c\/p\u003e\n\u003ch2\u003eEasy Ways to Use This Foam in Your Day\u003c\/h2\u003e\n\u003cp\u003eAdding this foam to your routine is simple. Here's how to get the most from it:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePut a small amount (about the size of a nickel) on wet hands\u003c\/li\u003e\n\u003cli\u003eRub your hands to create soft foam\u003c\/li\u003e\n\u003cli\u003eGently massage the foam on your face using circles\u003c\/li\u003e\n\u003cli\u003eRinse with warm (not hot) water\u003c\/li\u003e\n\u003cli\u003ePat (don't rub) your face dry with a clean towel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUse it in the morning to start fresh and at night to wash away the day. For an extra treat once or twice a week, you can use it as a mini face mask. Just mix with less water for a thicker foam, leave on for one minute, then rinse. Your skin will thank you!\u003c\/p\u003e\n\u003ch2\u003ePerfect for Every Season, Every Day\u003c\/h2\u003e\n\u003cp\u003eYour skin faces different challenges as seasons change. In summer, it deals with sweat and extra oil. In winter, dry air can make it feel tight and flaky. This foam works year-round to keep your skin in balance.\u003c\/p\u003e\n\u003cp\u003eIn hot months, it washes away sweat and oil without stripping. In cold months, it cleans while helping your skin hold onto moisture. The rice enzymes and caring ingredients work all year to keep your skin clean, soft and happy. Make this foam part of your daily self-care - a small step that helps your skin look and feel its best no matter what the day brings.\u003c\/p\u003e \u003cp\u003eReady to discover how clean, soft skin feels? Try NUMBUZIN No.3 Rice Enzyme Skin Softening Cleansing Foam today and give your skin the gentle care it deserves. Your face will thank you with a fresh, happy glow that comes from being truly clean and well cared for. Add this to your cart now and start your journey to skin that feels good every day.\u003c\/p\u003e *** \u003cp\u003eTo use the Numbuzin No.3 Rice Enzyme Skin Softening Cleansing Foam, apply on wet hands to create a rich foam. Gently massage onto the face in circular motions, focusing on areas with impurities. Rinse thoroughly with lukewarm water. For enhanced exfoliation, it can also be used as a pore pack or exfoliator by mixing with water in different ratios. For best results, incorporate into your daily routine — in the morning as a refreshing cleanse and in the evening to remove makeup and impurities while maintaining moisture. Store in a cool, dry place, avoiding direct sunlight and extreme temperatures. With consistent daily use, expect the product to last approximately 1-3 months, suitable for all adult age groups and all skin types. It is especially beneficial during all seasons, particularly in cold climates due to its moisturizing properties, and is generally well-received for its gentle yet effective cleansing. Always patch test if unsure, and consider following up with hydrating serums and moisturizers as part of your routine.\u003c\/p\u003e **** Glycerin, Water, Cellulose, Sodium Cocoyl Glycinate, Sodium Lauroyl Glutamate, Kaolin, Disodium Cocoamphodiacetate, 1,2-Hexanediol, Hydrated Silica, Lauryl Betaine, Sodium Chloride, Sodium Methyl Cocoyl Taurate, Hydroxyacetophenone, Ethylhexylglycerin, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Citric Acid, Polyglycerin-3, Hexylene Glycol, Butylene Glycol, Hydrogenated Lecithin, Ficus Carica (Fig) Fruit Extract, Centella Asiatica Extract, Beta-Glucan, Ceramide NP, Carbomer, Hydroxypropyl Starch Phosphate ***** Rice Fermentation Enzymes, Protease, Lipase, and Cellulose, Centella Asiatica Extract, Beta-Glucan******\u003c\/article\u003e","brand":"NUMBUZIN","offers":[{"title":"170ml","offer_id":49580300337471,"sku":"CH-NUM-CLF-0004","price":15.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/numbuzin-cleansing-foam-170ml-numbuzin-no-3-rice-enzyme-skin-softening-cleansing-foam-46366089543999.png?v=1727343725"},{"product_id":"cosrx-ultimate-nourishing-rice-overnight-spa-mask","title":"COSRX Ultimate Nourishing Rice Overnight Spa Mask","description":"\u003cp\u003eCOSRX Ultimate Nourishing Rice Overnight Spa Mask gives your skin a soft, dewy glow while you sleep. This gentle mask uses rice extract (68.9%) to brighten, soften, and lock in moisture. Perfect for dry or dull skin, it works like a caring friend through the night - helping your skin look fresh and feel baby-soft by morning. The lightweight cream sinks in without mess on your pillow, making bedtime skincare both simple and effective.\u003c\/p\u003e ** \u003carticle\u003e\u003ch2\u003eRice Goodness for Glowing Skin\u003c\/h2\u003e\n\u003cp\u003eRice has been used for hundreds of years to help skin look bright and feel soft. This mask packs rice extract at 68.9% - that's a lot of skin-loving goodness! The rice works with niacinamide to fade dark spots and wake up dull skin. Your face will look brighter and more even-toned with each use.\u003c\/p\u003e\n\u003cp\u003eMany users see a nice glow after just one night, but the best results come after 2-4 weeks of steady use. The rice extract also helps smooth rough patches, leaving your skin feeling as soft as a baby's cheek. No more rough, uneven texture - just smooth, happy skin.\u003c\/p\u003e\n\u003ch2\u003eDeep Moisture That Lasts\u003c\/h2\u003e\n\u003cp\u003eDry skin needs more than just a quick drink of water. This mask creates a soft shield that keeps moisture locked in all night long. Tests show it can boost skin hydration by up to 45% - that's almost half again as moist as before!\u003c\/p\u003e\n\u003cp\u003eThe special mix of glycerin, betaine, and other good stuff works like a moisture magnet. Even better, this hydration lasts up to 72 hours after you use it. That means your skin stays happy and quenched for days, not just hours. For extra dry spots, you can even use it as a spot fix - just dab a bit more where needed.\u003c\/p\u003e\n\u003ch2\u003eKind to All Skin Types\u003c\/h2\u003e\n\u003cp\u003eFinding skincare that doesn't upset your skin can be hard. The good news? This COSRX mask has a gentle formula that works for most skin types. It's balanced to match your skin's natural pH, so it rarely causes trouble even for sensitive faces.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDry skin loves the deep moisture\u003c\/li\u003e\n\u003cli\u003eNormal skin gets a balancing boost\u003c\/li\u003e\n\u003cli\u003eCombination skin finds it just right\u003c\/li\u003e\n\u003cli\u003eEven those with redness report no problems\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFree from harsh stuff like parabens, sulfates, and alcohol, this mask lets your skin breathe while it works. It's also cruelty-free, so you can feel good about using it in more ways than one.\u003c\/p\u003e\n\u003ch2\u003eSimple to Add to Your Routine\u003c\/h2\u003e\n\u003cp\u003eUsing this rice mask couldn't be easier. After washing your face and using any toners or serums, smooth a pea-sized amount over your skin as the last step in your nighttime routine. Do this three times a week for best results.\u003c\/p\u003e\n\u003cp\u003eYou can also use it in other helpful ways:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAs a 30-minute mask before a special event\u003c\/li\u003e\n\u003cli\u003eAs an extra layer on very dry spots\u003c\/li\u003e\n\u003cli\u003eUnder your night cream in winter for extra protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe 60ml tube lasts about 10-12 weeks with regular use, making it both skin-friendly and wallet-friendly. No need to use a lot - a little goes a long way!\u003c\/p\u003e\n\u003ch2\u003eReal Results You Can See and Feel\u003c\/h2\u003e\n\u003cp\u003eWhat can you expect when using this mask? Most people notice softer skin right away - 92% of users reported baby-soft texture after just one use. The dewy glow comes quickly too, with 88% seeing brighter skin overnight.\u003c\/p\u003e\n\u003cp\u003eKeep using it, and the results get even better. After a few weeks, skin looks more even and feels less flaky. Using it for two months or more helps boost your skin's bounce and glow. Dark spots fade and skin feels stronger - all while you sleep! No wonder this mask has earned 4.8 stars from over 12,000 happy customers.\u003c\/p\u003e\u003c\/article\u003e \u003cp\u003eGive your skin the overnight care it deserves. Add the COSRX Rice Overnight Mask to your evening routine and wake up to the soft, glowing skin you've been dreaming of. Your face will thank you each morning!\u003c\/p\u003e *** \u003cp\u003eFor optimal results, incorporate the product into your skincare routine as directed. Use the overnight mask 3 times a week after cleansing and serum application, applying a pea-sized amount. For intensive therapy, utilize the wash-off treatment for 30 minutes before rinsing. Spot treat dry patches overnight with occlusion. Store in a cool, dry place below 25°C (77°F), avoiding direct light to preserve ingredient stability. The product's shelf life is 24 months unopened and 6 months after first use. When used daily, a 60ml tube lasts approximately 10-12 weeks, while bi-weekly treatments extend usage up to 8-9 months. Consistent use, along with seasonal adjustments such as layering under occlusives in winter or alternating with gel creams in summer, will maximize benefits tailored to your skin's needs. **** Oryza Sativa (Rice) Extract, Butylene Glycol, Glycerin, Helianthus Annuus (Sunflower) Seed Oil, Betaine, Niacinamide, Dimethicone, 1,2-Hexanediol, Cetearyl Olivate, Sorbitan Olivate, Elaeis Guineensis (Palm) Oil, Elaeis Guineensis (Palm) Kernel Oil, Hydroxyethyl Acrylate\/Sodium Acryloyldimethyl Taurate Copolymer, Cetearyl Alcohol, Ethylhexylglycerin, Arginine, Carbomer, Allantoin, Xanthan Gum ***** Rice Extract, Niacinamide, Panthenol******\u003c\/p\u003e","brand":"COSRX","offers":[{"title":"60ml","offer_id":53975991026049,"sku":"CH-COS-SLM-0073","price":14.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/COSRXUltimateNourishingRiceOvernightSpaMask-1.png?v=1741678468"},{"product_id":"ksecret-seoul-1988-cream-retinal-liposome-1-fermented-rice","title":"KSECRET SEOUL 1988 Cream: Retinal Liposome 1% + Fermented Rice","description":"\u003cp\u003eKSECRET SEOUL 1988 Cream brings together the best of gentle skin renewal and deep moisture in one simple jar. This rich cream helps your skin look smoother and feel firmer with 1% retinal liposome that works while you sleep. The star duo of retinal and fermented rice works to brighten your skin tone and smooth fine lines, while keeping your skin's natural barrier strong. Perfect for all skin types looking for visible results without the harsh feel of stronger treatments.\u003c\/p\u003e\n\u003cp\u003e**\u003c\/p\u003e\n\u003carticle\u003e\n\u003ch2\u003eWhat Makes This Cream Special\u003c\/h2\u003e\n\u003cp\u003eThe SEOUL 1988 Cream stands out because it pairs two powerhouse ingredients that work well together. The 1% retinal liposome helps your skin make fresh cells and boost collagen, which means smoother skin with fewer fine lines over time. The fermented rice brings deep moisture and helps even out your skin tone with natural brightness. Unlike some harsh skin treatments, this cream helps your skin feel calm and cared for while it works.\u003c\/p\u003e\n\u003cp\u003eThis cream fits into your routine with ease - just smooth it on at night after washing your face. The texture sinks in without feeling sticky or heavy. Your skin will feel soft right away, and with time, you'll notice your skin looking clearer and more youthful. KSECRET has made sure this cream works for nearly all skin types, from dry to oily, and even those with sensitive skin.\u003c\/p\u003e\n\u003ch2\u003eKey Ingredients That Help Your Skin\u003c\/h2\u003e\n\u003cp\u003eThe main stars in this cream work together to help your skin look its best. The 1% retinal liposome is a gentle form of vitamin A that helps skin cell turnover without the harsh feel of other treatments. It's wrapped in tiny bubbles (liposomes) that help it work better and feel gentler on your skin. The fermented rice extract brings hydration plus natural acids that gently brighten and smooth your skin.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNiacinamide helps even out skin tone and makes pores look smaller\u003c\/li\u003e\n\u003cli\u003eBakuchiol works like retinol but feels gentler on your skin\u003c\/li\u003e\n\u003cli\u003eVitamins C and E protect your skin from daily stress\u003c\/li\u003e\n\u003cli\u003ePeptides help your skin stay firm and bouncy\u003c\/li\u003e\n\u003cli\u003eMacadamia seed oil locks in moisture without feeling greasy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow Your Skin Will Feel and Look\u003c\/h2\u003e\n\u003cp\u003eFrom the first use, your skin will feel more hydrated and soft to the touch. The cream feels rich but sinks in well, leaving your skin feeling cared for, not greasy. Some people notice a slight glow right away from the fermented rice. Over time - usually after 4-8 weeks of steady use - you'll start to see the deeper changes: fine lines looking less deep, skin tone becoming more even, and your skin feeling firmer.\u003c\/p\u003e\n\u003cp\u003eThis cream helps with many common skin concerns like dryness, uneven tone, dullness, and the first signs of aging. It works well for most skin types, though if you're new to retinal, you might want to start slow - using it every other night until your skin gets used to it. Your skin's natural barrier will feel stronger, helping it hold onto moisture better through the day.\u003c\/p\u003e\n\u003ch2\u003eHow to Make the Most of Your Cream\u003c\/h2\u003e\n\u003cp\u003eGetting the best results from your SEOUL 1988 Cream is simple. After washing your face at night, apply a small amount - about the size of a pea - all over your face, avoiding the eye area. If you're new to retinal, start by using it every third night, then work up to every other night, and finally every night as your skin gets used to it.\u003c\/p\u003e\n\u003cp\u003eDuring the day, always use sunscreen, as retinal can make your skin more sun-sensitive. This cream works well year-round but feels especially good in dry winter months when your skin needs extra care. For best results, store your jar in a cool, dry place away from direct sun to keep the ingredients fresh and working their best.\u003c\/p\u003e\n\u003ch2\u003eWhy People Love This Formula\u003c\/h2\u003e\n\u003cp\u003ePeople who use the SEOUL 1988 Cream often say they love how it makes their skin feel cared for while still seeing real results. Many mention how it doesn't have the strong smell or stinging feel that some skin treatments have. The cream has earned high marks on beauty sites for its thoughtful mix of ingredients that work well together.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWorks for many skin types, even sensitive skin\u003c\/li\u003e\n\u003cli\u003eDoesn't have added fragrance that might bother your skin\u003c\/li\u003e\n\u003cli\u003eFree from harsh ingredients like parabens and sulfates\u003c\/li\u003e\n\u003cli\u003eCruelty-free formula aligns with mindful beauty choices\u003c\/li\u003e\n\u003cli\u003eOne jar lasts about 1.5-2 months with daily use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/article\u003e\n\u003cp\u003eReady to give your skin the gentle care and renewal it deserves? Add the KSECRET SEOUL 1988 Cream to your evening routine and wake up to skin that feels fresh, looks bright, and grows healthier over time. Your journey to calm, radiant skin starts with this simple step. Treat yourself to the care your skin has been asking for.\u003c\/p\u003e\n\u003cp\u003e***\u003c\/p\u003e\n\u003cp\u003eApply after cleansing and toning, using a pea-sized amount of KSECRET SEOUL 1988 Cream: Retinal Liposome 1% + Fermented Rice evenly onto the face, avoiding the eye area unless it is specified safe. Start with every other night or less frequent use if new to retinals, gradually increasing to nightly as tolerated. Follow with moisturizer to seal in hydration. Use sunscreen during daytime as retinal increases photosensitivity. Storage: store in a cool, dry place away from direct sunlight and heat to maintain ingredient stability. Keep the container tightly closed when not in use. Longevity: a 30 ml jar typically lasts 1.5 to 2 months with daily evening use, depending on user application frequency and amount.\u003c\/p\u003e\n\u003cp\u003e**** Aqua\/Water, Cetyl Ethylhexanoate, Glycerin, Butylene Glycol, 1,2-Hexanediol, Niacinamide, Propanediol, Ammonium Acryloy\/dimethyltaurate\/ VP Copolymer, Carbomer, Tromethamine, Sodium Acrylate\/Sodium Acryloyidimethyl Taurate Copolymer, Polyisobutene, Caprylic\/Capric Triglyceride, Lactobacillus\/ Panax Ginseng Root Ferment Filtrate, Lactoballus\/Rice Ferment, Lactobacillus\/ Soybean Ferment Extract, Macadamia Ternifolia Seed Oil, Saccharomyces\/ Coix Lacryma-Jobi Mayuen Seed Ferment Filtrate, Saccharomyces\/Potato Extract Ferment Filtrate, Xanthan Gum, Hydrogenated Lecithin, Disodium EDTA Ethylhexylglycerin, Allantoin, Caprylyl Glycol, Adenosine, Glyceryl Acrylate\/ Acrylic Acid Copolymer, Caprylyl\/Capryl Glucoside, Cholesterol, Polyglyceryl-10 Oleate, Sorbitan Oleate, Brassica Campestris (Rapeseed) Sterols, Phytostery\/ Behenyl\/ Octyldodecyl Lauroyl Glutamate, Retinal, Silica, Aluminum\/Magnesium Hydroxide Stearate, Tocopherol, Potassium Cetyl Phosphate, Pentaerythrity Tetra di-t-butyl Hydroxyhydrocinnamate, Arctium Lappa Root Extract, Cnidium Officinale Root Extract, Dioscorea Japonica Root Extract, Paeonia Suffruticosa Root Extract, Rehmannia Chinensis Root Extract, 3-0-Ethyl Ascorbic Acid, Bakuchiol, sh-Oligopeptide-1, sh-Oligopeptide-2, sh-Polypeptide-1 ***** Retinal Liposome 1%, Fermented Rice Extract, Niacinamide, Bakuchiol, Adenosine, Vitamins C \u0026amp; E, Peptides******\u003c\/p\u003e","brand":"KSECRET","offers":[{"title":"50ml","offer_id":54576651141505,"sku":"CH-KSC-CRM-0001","price":20.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/KSECRETSEOUL1988CreamRetinalLiposome1_FermentedRice-1.png?v=1755023253"},{"product_id":"im-from-rice-serum","title":"I'M FROM Rice Serum","description":"\u003cp\u003eI'M FROM Rice Serum brings the gentle power of rice to your daily skincare. This light, silky serum helps brighten your skin and even out tone using fermented rice extract. It feels soft and smooth as it sinks right in, giving your skin a natural glow without any heavy feeling. Perfect for all skin types, this serum helps calm redness, boost moisture, and make your skin look more awake and fresh. With 73% rice germ ferment extract, it's like giving your skin a daily dose of nature's goodness.\u003c\/p\u003e\n\u003cp\u003e**\u003c\/p\u003e\n\u003carticle\u003e\n\u003ch2\u003eThe Magic of Rice For Your Skin\u003c\/h2\u003e\n\u003cp\u003eRice has been used for healthy skin for hundreds of years in Asia, and now you can enjoy its gifts in this simple, effective serum. The main star is rice germ ferment extract, which makes up 73% of the formula. This special ingredient helps brighten dark spots and even out your skin tone over time. It also helps calm any redness or irritation, making your skin look more balanced and happy. The serum feels light and fresh, sinking in quickly without any sticky feeling. It works for all skin types – whether your skin is dry, oily, or somewhere in between.\u003c\/p\u003e\n\u003ch2\u003eKind, Clean Ingredients That Work\u003c\/h2\u003e\n\u003cp\u003eThis serum is full of good things that help your skin look and feel its best. Besides rice extract, it has niacinamide that helps make pores look smaller and skin tone more even. It also has two kinds of hyaluronic acid that bring deep moisture to different layers of your skin. Squalane helps lock in that moisture, while panthenol (vitamin B5) helps soothe any irritation. The formula is free from things that might upset your skin:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNo fragrance\u003c\/li\u003e\n\u003cli\u003eNo alcohol\u003c\/li\u003e\n\u003cli\u003eNo parabens\u003c\/li\u003e\n\u003cli\u003eNo harsh chemicals\u003c\/li\u003e\n\u003cli\u003eNo essential oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis makes it perfect for even the most sensitive skin.\u003c\/p\u003e\n\u003ch2\u003eHow This Serum Helps Your Skin\u003c\/h2\u003e\n\u003cp\u003eRight away, your skin will feel softer and look smoother. The serum adds just the right amount of moisture without making your face feel greasy. If your skin is red or feels tight, you'll notice it feels calmer after you apply it. Over time, with daily use, you'll see even bigger changes. Dark spots will start to fade, and your skin tone will look more even. Your skin will feel stronger and bouncier too, thanks to ingredients that support your skin's natural barrier. Many people also notice their pores look smaller and their skin looks brighter overall.\u003c\/p\u003e\n\u003ch2\u003eEasy to Fit Into Your Routine\u003c\/h2\u003e\n\u003cp\u003eAdding this serum to your skincare routine is simple. After washing your face and using toner (if you use one), just put 1-2 pumps of the Rice Serum into your palm. Gently pat it all over your face and neck. Let it sink in for a moment, then follow with your moisturizer. You can use it twice a day – morning and night. In the morning, always finish with sunscreen to protect your newly brightened skin. The bottle will last about 1-2 months with daily use, giving your skin steady support.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMorning: Cleanser → Toner → Rice Serum → Moisturizer → Sunscreen\u003c\/li\u003e\n\u003cli\u003eEvening: Cleanser → Toner → Rice Serum → Moisturizer or Night Cream\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhy People Love This Serum\u003c\/h2\u003e\n\u003cp\u003eThe I'M FROM Rice Serum has earned many happy fans who keep coming back for more. People love how it brightens their skin without harsh ingredients. The light texture works well for all seasons – it's refreshing in summer but still moisturizing enough for winter. Many say it helps calm their skin when it feels upset or red. Others love how it makes their skin look fresh and awake, even on tired days. The clean ingredient list gives peace of mind to those with sensitive skin, while the effective results keep everyone coming back. It's a simple step that makes a real difference in how your skin looks and feels.\u003c\/p\u003e\n\u003cp\u003eReady to give your skin the gift of rice's gentle power? Add I'M FROM Rice Serum to your routine and watch your skin become brighter, calmer, and more balanced day by day. Your skin deserves this moment of calm care – the perfect way to show yourself a little love each morning and night.\u003c\/p\u003e\n***\n\u003cp\u003eAfter cleansing, prep skin with toner. Dispense 1-2 pumps of I'm From Rice Serum and gently pat over the face and neck. Allow the serum to fully absorb, then follow with moisturizer to lock in hydration. Use daily, morning and night, and apply sunscreen in the daytime. Storage: store in a cool, dry place away from direct sunlight; keep tightly closed to avoid contamination; avoid extreme heat or humidity. Longevity: typically lasts about 1-2 months with daily use (1-2 pumps per application). Size: 30 ml (1.01 fl oz). For routine integration, pair with I'm From Rice Toner and I'm From Rice Cream; for texture or acne, light exfoliants or gentle acids can be used cautiously.\u003c\/p\u003e\n**** Aspergillus\/Rice Germ Ferment Extract Filtrate, Propanediol, Glycerin, Methylpropanediol, Cyclopentasiloxane, Niacinamide, Caprylyl Methicone, Water (Aqua), Cyclohexasiloxane, 1,2-Hexanediol, Squalane, Betaine, C12-14 Pareth-12, Ammonium Acryloyldimethyltaurate\/Vp Copolymer, Panthenol, C30-45 Alkyl Cetearyl Dimethicone Crosspolymer, Ethylhexylglycerin, Allantoin, Xanthan Gum, Dipotassium Glycyrrhizate, Adenosine, Disodium EDTA, Pentylene Glycol, Hydrolyzed Hyaluronic Acid, Alpha-Glucan Oligosaccharide, Sodium Hyaluronate, Madecassoside, Portulaca Oleracea Extract, Hydroxypropyl Cyclodextrin, Glutathione ***** Rice Germ Ferment Extract Filtrate, Niacinamide, Hydrolyzed Hyaluronic Acid \u0026amp; Sodium Hyaluronate, Squalane, Panthenol, Madecassoside, Glutathione, Other Soothing Ingredients******\u003c\/article\u003e","brand":"I'M FROM","offers":[{"title":"30ml","offer_id":54609435820417,"sku":"CH-IMF-SER-0009","price":24.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/I_MFROMRiceSerum-1.png?v=1755073757"},{"product_id":"im-from-rice-toner","title":"I'M FROM Rice Toner","description":"\u003cp\u003eI'M FROM Rice Toner brings the gentle power of rice to your daily skin routine. This hydrating toner features 77.78% rice extract to brighten, moisturize, and calm your skin. With its unique dual-layer formula, it combines water-based hydration with a milky emulsion that works together when shaken. Perfect for all skin types, this toner helps even out tone, strengthen your skin's natural barrier, and give your complexion a healthy glow. Free from harsh ingredients like parabens, fragrance, and alcohol, it offers a clean approach to radiant skin.\u003c\/p\u003e\n\u003cp\u003e**\u003c\/p\u003e\n\u003carticle\u003e\n\u003ch2\u003eWhat Makes Rice Toner Special\u003c\/h2\u003e\n\u003cp\u003eRice has been used in skincare for hundreds of years, and I'M FROM has captured its magic in this gentle toner. The star of the show is the 77.78% rice extract that helps your skin look brighter and feel softer. This isn't just any toner – it's a two-part formula with a water layer and a milky layer that blend when shaken to give your skin the best care possible.\u003c\/p\u003e\n\u003cp\u003eWhat sets this toner apart is how it works for all skin types. Whether your skin feels dry, oily, or somewhere in between, Rice Toner helps bring balance. It's made without things that can bother your skin – no fragrance, no parabens, no alcohol. Just good, clean ingredients that help your skin look its best without any fuss.\u003c\/p\u003e\n\u003ch2\u003eHow Rice Toner Helps Your Skin\u003c\/h2\u003e\n\u003cp\u003eThis toner works hard to make your skin happy in many ways. First, it locks moisture into your skin, helping it stay plump and hydrated all day. The rice extract brightens your complexion and helps even out dark spots for a more balanced look. It also has good-for-you antioxidants that protect your skin from daily stress and damage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdds deep moisture to thirsty skin\u003c\/li\u003e\n\u003cli\u003eBrightens dull skin and fades dark spots over time\u003c\/li\u003e\n\u003cli\u003eSoothes redness and calming irritated skin\u003c\/li\u003e\n\u003cli\u003eGently lifts away dead skin cells for smoother texture\u003c\/li\u003e\n\u003cli\u003eHelps fight signs of aging with rice antioxidants\u003c\/li\u003e\n\u003cli\u003eStrengthens your skin's natural barrier\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe toner also contains niacinamide, which helps control oil and improve skin tone, plus soothing plant extracts that calm any redness or irritation.\u003c\/p\u003e\n\u003ch2\u003eSimple Steps to Use Rice Toner\u003c\/h2\u003e\n\u003cp\u003eUsing I'M FROM Rice Toner is easy and fits into any skincare routine. First, shake the bottle well to mix the two layers together. After washing your face, put some toner on a cotton pad or in your palms. Gently pat it all over your face, or focus on dry areas that need extra care.\u003c\/p\u003e\n\u003cp\u003eYou can use this toner twice a day – once in the morning and once at night. For an extra treat, soak cotton pads in the toner and place them on dry areas of your face for 5 minutes as a mini mask. This toner works well with other products and prepares your skin to soak up serums and creams that come next in your routine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShake well before each use\u003c\/li\u003e\n\u003cli\u003eApply after cleansing, before serums\u003c\/li\u003e\n\u003cli\u003ePat gently, don't rub\u003c\/li\u003e\n\u003cli\u003eCan be used morning and night\u003c\/li\u003e\n\u003cli\u003eOne bottle lasts about 2 months with regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat's Inside Rice Toner\u003c\/h2\u003e\n\u003cp\u003eI'M FROM Rice Toner is packed with good ingredients that help your skin look and feel its best. The main star is rice extract at 77.78%, which hydrates, brightens, and protects your skin. Niacinamide helps even skin tone and smooth texture, while adenosine helps soften the look of fine lines.\u003c\/p\u003e\n\u003cp\u003eThe formula also includes gentle plant extracts like Portulaca Oleracea and Amaranthus Caudatus Seed that soothe and calm your skin. Rice Bran Extract adds extra antioxidants to help your skin stay youthful. What's not inside matters too – this toner is free from harsh ingredients like artificial colors, parabens, sulfates, alcohol, and silicones.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRice Extract (77.78%) – brightens and hydrates\u003c\/li\u003e\n\u003cli\u003eNiacinamide – improves tone and texture\u003c\/li\u003e\n\u003cli\u003ePortulaca Oleracea Extract – soothes and calms\u003c\/li\u003e\n\u003cli\u003eAdenosine – helps smooth fine lines\u003c\/li\u003e\n\u003cli\u003eRice Bran Extract – rich in antioxidants\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho Will Love Rice Toner\u003c\/h2\u003e\n\u003cp\u003eI'M FROM Rice Toner is made for everyone who wants healthy, glowing skin. If your skin feels dry and tight, this toner helps lock in moisture. If your skin looks dull or uneven, the rice extract helps brighten your complexion over time. Even if you have oily or sensitive skin, the gentle formula works without causing irritation.\u003c\/p\u003e\n\u003cp\u003eThis toner is perfect for you if you prefer clean skincare without harsh ingredients. It's also great if you want a product that shows results but feels gentle on your skin. The lightweight feel makes it good for all seasons – it's cooling in summer and hydrating in winter. Whether you're just starting with skincare or adding to your routine, Rice Toner offers simple care with visible benefits.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAll skin types – dry, oily, combination, sensitive\u003c\/li\u003e\n\u003cli\u003eThose looking for brighter, more even skin\u003c\/li\u003e\n\u003cli\u003ePeople who want clean, gentle ingredients\u003c\/li\u003e\n\u003cli\u003eAnyone seeking hydration without heaviness\u003c\/li\u003e\n\u003cli\u003eThose who prefer cruelty-free, vegan skincare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/article\u003e\n\u003cp\u003eReady to give your skin the rice-powered glow it deserves? Add I'M FROM Rice Toner to your daily routine and watch as your skin transforms – becoming brighter, softer, and more balanced with each use. Your skin will thank you for this daily dose of gentle, nurturing care. Grab your bottle today and start your journey to calm, radiant skin!\u003c\/p\u003e\n\u003cp\u003e***\u003c\/p\u003e\n\u003cp\u003eShake the bottle well to mix the water-based layer and milky emulsion. After cleansing, dispense onto a cotton pad or into your hands, then swipe gently over the face or pat to enhance absorption. Follow with a water-based serum, oil-based serum, and moisturizer as usual. For an extra soothing boost, use soaked cotton pads as a DIY sheet mask.\u003c\/p\u003e\n\u003cp\u003eThen store in a cool, dry place away from direct sunlight and keep the cap tightly closed after use to prevent contamination. Longevity is about 1.5 to 2 months with daily use twice a day for a 150 ml bottle, depending on the amount used per application. Routine integration guidance: can be used morning and evening; typical sequence is Cleanser -\u0026gt; Rice Toner -\u0026gt; Rice Serum -\u0026gt; oil-based serums or treatments -\u0026gt; Moisturizer -\u0026gt; Sunscreen in the morning. Using Rice Serum and Rice Cream from the same brand can enhance hydrating and brightening effects. **** Oryza Sativa (Rice) Extract (77.78%), Methylpropanediol, Triethylhexanoin, Hydrogenated Poly (C6-14 Olefin), Niacinamide, Pentylene Glycol, Portulaca Oleracea (Common Purslane) Extract, Oryza Sativa (Rice) Bran Extract, Ulmus Davidiana (Japanese Elm Bark) Root Extract, Amaranthus Caudatus (Amaranth) Seed Extract, Hydrogenated Lecithin, Distilled Water, Polyglyceryl-10-Myristate, Butylene Glycol, Adenosine, Cellulose Gum, Ethylhexylglycerin, 1,2-Hexanediol ***** Rice Extract (77.78%), Niacinamide, Adenosine, Portulaca Oleracea Extract, Amaranthus Caudatus Seed Extract, Rice Bran Extract, Ulmus Davidiana Root Extract******\u003c\/p\u003e","brand":"I'M FROM","offers":[{"title":"150ml","offer_id":54609439326593,"sku":"CH-IMF-TON-0010","price":19.47,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0772\/3325\/8815\/files\/I_MFROMRiceToner-1.png?v=1755073750"}],"url":"https:\/\/calmhavenbeauty.co.uk\/collections\/brightening-korean-skincare-rice.oembed","provider":"Calm Haven Beauty","version":"1.0","type":"link"}